Imad Nassr

Drove actionable steps to drive Kimberly Clark vision across Gulf and Levant.

- Functioned as a top revenue leader, turned around business unit with rapid attention to key targets for consulting services. Managed and ensured achievement of high margin revenue.
- Strategized long term business directions of the region to ensure maximum profitability in line with organizational objectives.
- Conceptualized new business development strategies in line with organizational goals and objectives, performed market scan and identified potential channel / partnership opportunities to drive demand for the range of assigned products.

-Handled the business development of KC across the region m
-Developed business strategies to meet and exceed the company’s budget and have them translated into results.
-Analyzed and scrutinized business plans versus weekly, monthly and quarterly basis to ensure transparent alignment of every market.
-Holded accountability on all budget spent of my territory through hot line communication and coordination between Sales and Marketing.

Translated the company’s strategies into results across the assigned territory markets by segment - by channel ▪ Developed Business Plan by Country - by channel and ensured a close executional monitoring in order ▪ Handled my operation’s part of the hiring process, including the intensive sales and marketing training ▪ Played a professional role internally to negotiate and to liaise the company’s objectives with our partners through high methodical communication skills. ▪ Identified business opportunities and transformed them into successful stories ▪ Ensured an effective day to day business management across the team and full implementation of the set strategies by distributors.

FMCG - Sales & Marketing Department
SIGNIFICANT HIGHLIGHTS
• Pivotal in managing modern trade activities, align with negotiation, promotion and rental agreements
• Successfully conducted negotiations with the Central Procurement, store managers and regional managers for major retail chains
• Closely monitored sales and marketing budgets’ execution and ensured market shares to be translated on the visibility by every KA
• Instrumental in implementing market mix using Product Management; ensured the highest revenue are the objective of every SKU
at every store
• Collated and compiled data for tracking the sales on daily, weekly, monthly and quarterly basis and ensured the budget is aligned
with the figures at all time
• Stellar role in analysing performance of all marketing campaigns and promotional activities
• Evaluated the team’s performance and reported the Incentive Schemes to the management on quarterly basis