Regional operations manager
Cheetay logisitcs
Total years of experience :13 years, 3 Months
•Leading and managing fulfillment operations across multiple warehouses.
•Overseeing daily order fulfillment activities, including Planning of supply chain, inventory management by using Microsoft 365 dynamics, order processing to 4 mins, GMV, Ticket size, G2N% Fail rates, orders and revenue growth.
•Optimizing the daily UTR for riders, fill rates, ide time and consistently maintaining the delivery time to 30 mins-below for customers.
•Maintaining the customer complaints to .02% of daily orders making sure that they get seamless experience.
•Reduction and maintain the stocks outs to 10 % on MOM and dead stock shrinkage to less than .05% of GMV, resulting in orders growth, revenue increase and cost reduction on MOM.
•Developed and executed SOP’s for inventory control, handling, shrinkage, damages, logistics management, Customer relations and order fulfillment, contributing to achieving operational goals and excellence.
•Managing a dynamic team of 80 professionals, ensuring optimal productivity through cost efficient practices and performance
•Planned, executed, and established sustainable food business markets in alignment with the company's goals and objectives across 10 cities from scratch.
•Orders and revenue growth to 10X, tracking key metrics such, GMV growth, Basket Size , RPO, CPO, MCPO, Take rate and CLV, on MOM.
•Slashed the vendor compliance rate to 3% of the total order volume and maintained NPS.
• Engaged collaboratively with marketing and demand -generation teams to initiate impactful marketing campaigns and demand stimulating strategies for Vendors.
•Diligently ensure optimal logistic operations, resulting in consistent reduction in delivery time to an impressive 30 mins threshold, by maintaining UTR to 1.20 and customer complaints to .02% of daily order volume.
• Planned, and executed the launch of operations in 10 cities with in the region, collaborating seamlessly with cross-functional teams, all achieved with in an impressive time frame of 6 months
•Built cities from scratch, achieving remarkable growth with a 10 X increase in orders, ticket size and revenue in the first 6 months.
•Managed the business equation for net to gross, effectively reducing it from 35% to an impressive 6% within 6 months.
•Spearheaded efforts to improve vendor compliance rate, cancellation rate, fail rate, significantly lowering them to 4% and 3% from their initial figures of 35% and 17% respectively.
•Skillfully managed ticket size, commission rates, GMV, GP, and overall profitability, ensuring sustained financial success.
• Built portfolio of over 10000 restaurants across 13 cities in Pakistan resulted in significant orders and revenue growth 150k /month.
• Planned, strategized, and executed the launch of Quetta and Hyderabad with in the South region, leveraging close cooperation with cross-functional teams to achieve a seamless execution, onboarded 500 restaurants partners in the first month resulted in tadeonal orders of 500 per day with avg ticket size of 800 form both cities.
• Planned and developed growth and revenue strategies focusing on sales acquisitions, Sales KPIs, and expansions into new markets.
• provided effective leadership to team of 50 professionals spanning 13 cities, consistently achieving an impressive 90% or more monthly sales targets and adeptly meeting essential Sales KPI’s.
• Monitored and tracked the performance of city teams, ensuring optimal acquisition of restaurants partners, signed commission, market penetration, and QA protocols for efficient onboarding.
• Created detailed reports using Salesforce to track sales and prospecting activities, including sales acquisition reports, commission reports, aging reports, bonus calculation reports, sales productivity and cost of sales, therefore optimizing the sales budgets by exercising prudent cost control measures.
•Planned and executed the launch of 10 food markets (cities) with in the North region within an impressive timeframe of 8 months, onboarded 3000 restaurants partners with an effective take rate of 25% avg.
•Led the city teams ensuring consistent delivery of results across KPI’s, increase in orders, GMV, basket size and take rates and overall revenue, ensuring to achieved high scores on key performance indicators (KPIs) related to P&L, growth, order volumes, GMV, basket size, revenue, and overall business optimization.
•Achieved sales acquisition targets through a strategic approach, focusing on acquiring top tier key accounts, achieved order volume targets through judicious deals and discounts, met revenue targets by upselling and prominent listings and operational efficiency of meeting Net to Gross to 5 % and delivery time to 35 minutes.
•Effectively bolstered brand visibility through engagement with HoReCa (Hotel/Restaurant/Café) channels, significantly contributing to the busier reach and exposure resulted in additional 3% order growth.
•Attained an exceptional growth rate of over 4X in monthly orders volume, GMV, and revenue for the city by acquiring 60 vendors on monthly basis with high GMV.
•Acquired top tier key accounts with in the city and generated business order volume that contributed to additional 10% increase in revenue.
•Demonstrated adept negotiations skills, resulting in increase in commission structures upselling of listing and devices to enhance the business growth and revenue.
•Led the project for restaurant partners to adapt the online payment options for customers, successfully converted 95% of the vendors for the city.
•Achieved 100% sales acquisition targets on MOM focusing on acquiring top tier key accounts, order volume targets through deals and discounts, revenue targets by upselling and prominent listings and operational efficiency of meeting Net to Gross to 5 % and delivery time to 35 minutes, significantly contributed to improved Revenue, heightened GMV, expanded basket size and elevated revenue figures.
• Effectively led and oversight the team of six sales and account management professional with in the area.
• Achieved 80% sales and restaurant partner onboarding targets across the area, resulted in increase orders volume and revenue.
n in the twin cities.
•Planned and strategized business relationships with key vendors with in the city, focusing on increasing business, growth, performance, compliance, and revenue.
•Successfully negotiated with the top 25 clients, collectively contributed to 80% of the business, leading to upswing in the overall revenue trajectory.
•Executed strategic deals and discounts with high GMV vendors, aiming to optimize business and foster growth.
•Utilized upsell marketing material and featured listings, collaborating closely with vendors to enhance their menu displays and overall experience with the platform.
•Innovatively introduced the sharing of health reports with vendors a measure designed to proactively address the compliance considerations, and foster business growth and opportunities.
•Effectively secured 65 sales contracts within a single month, contributing to an additional increase of 1.6 million in GMV and additional orders growth to 2000.
•Skillfully negotiated and brought on board top food chains in the city, leading to a significant 40% increase in business sales volumes and GMV.
•Formulated and executed effective sales strategies centering on areas optimization, pricing and commission management at avg25% with restaurants partners.
•Devised and executed targeted strategies for Upselling marketing material, featured listings, and upfront payment scheme for devices and onboarding fees, resulted in additional 45% increase in the overall revenue.
•Generated B2B leads from corporate and government institutions, securing affiliations with notable entities such as PCSIR Lahore, PCSIR Peshawar, TEVTA and Local universities, through direct sales efforts.
•Achieved impressive sales volume of PKR 62 million within 9 months, contributing substantively to a notable 15% evaluation in net revenue for the company.
•Efficiently managed end to end process of importing mechanical, engineering & training equipment along with material handling & machinery from foreign principles such as Electron Italy, Twintex (Taiwan), Proeti (Spain), and Didacta (Italy) on FOB and CNF terms.
•Formulated and executed comprehensive pricing methodologies and comparative statements, adeptly controlling costs and fostering heightened profitability.
•Exemplified proficiency in overseeing the custom’s clearance process for all imports, ensuring a seamless journey form initial importation to the ultimate stages of inspection, commissioning and equipment installation.
•Demonstrated remarkable consistency in generating a monthly sales volume of 1.5 million significantly contributing to a noteworthy 13% monthly surge in net revenue.
•Successfully generated B2B leads from corporate, government, and private institutions, capitalizing on the efficacy of direct sales initiatives.
•Planned and executed importing of training equipment and machinery from international principals based on FOB and CNF terms.
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