Marketing & Sales Manager
PVT LTD–Software House
Total years of experience :10 years, 9 Months
Core Objective:
Accomplishment of business development activities by researching and developing marketing opportunities .Introducing
innovative technological products to the market via various mediums.
Key Responsibilities:
* Accomplish marketing and sales resource objectives by recruiting, selecting, orienting, training, assigning, scheduling,
coaching, counseling, and disciplining sales & marketing employees
* Achieve marketing and sales operational objectives; by developing strategic plans and reviews; preparing and
completing action plans; implementing production, productivity, quality, and customer-service standards; resolving
problems.
* Projecting expected sales volume and profit for existing and new products, analyzing trends and results, establishing
pricing strategies, recommending selling prices & monitoring competition.
* Attaining of marketing and sales objectives by planning, developing, implementing, and evaluating advertising,
merchandising, trade promotion programs& developing field sales action plans.
* Identify market opportunities by focusing on consumer requirements, competitor's share, and competitor's strengths
and weaknesses, forecasting projected business & establishing targeted market share.
* Improve product marketability and profitability by researching, identifying, and capitalizing on market opportunities,
improving product packaging &coordinating new product development.
* Provide information by collecting, analyzing, and summarizing data and trends.
* Accomplishes marketing and organization mission by completing related results as needed.
Core Objective:
Created concepts & design products ads, presentations, website contents & designing, direct mail campaigns, Product catalog
design for pharmaceuticals products.
Key Responsibilities:
* Designing & develop advertising campaigns for bosch pharma products.
Core Objective:
Advancement through a series of Branding, advertising & promotions. Management of events and sales collateral for diverse
clients and projects.
Key Responsibilities:
* Served as primary copywriter & designing on advertising campaigns for multimillion-dollar accounts and successful
product launches.
* Generated On-line products sales & promotions (beliscity.com, priceweb.pakistanpoint.com, powertronixintl.com,
priceinpkr.com, pakbiz.com)
* Techno-commercial products brochures designed, catalogue, profile, web contents, presentation etc.
Projects: RMS (Remote Monitoring), IPS (Integrated Power System), CPS (Clean Power System)
* BTL Advertising Activities, Press & magazine Ad (Industrial Review, Yellow Pages etc.)
* Event organized (ITIF, MEE Dubai, ITCN ASIA, and IEEE Expo
9/2015 to 2/2017
Core Objective:
Plan, direct, coordinate marketing & sales policies and programs, such as determining the demand for products /services &
identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits & share of the market
while ensuring the firm's customer satisfaction.
Key Responsibilities:
* Identify, develop & evaluate marketing strategy based on establishment objectives, market characteristics, and cost
and markup factors. Successful Products; QTech Plus -Queue Management System, QTech Mini, Feedback +
Electronic Customer Feedback.
* Business development by lead generation. Main clients, ESSA LAB
1/2013 to 7/2015
Core Objectives:
Manage corporate marketing and communications functions, corporate positioning, product launches, advertising, sales
collateral and tradeshow marketing.
Key Responsibilities:
* Developed and launched integrated multi-channel print & catalog.
* Directed marketing campaigns that propelled sales.
* Led market launch of 5 new products. Identified opportunities, researched new product possibilities, collaborated with
engineering team and created campaigns.
* Compiling & Designing of Product catalogs, course guides and training brochures for the sales representatives to
understand complex products.
* Created web portal to transform communication flow and add effective sales tool for field representatives.
* Produced media kit that demonstrated key marketing analytics and demographics for use in sales presentations.
Efforts were credited as instrumental in closing numerous high-level deals.
* Online product marketing & sales promotion (OlX, dekho.com, bolee.com, Facebook &etc.)
* Projects; Home Logic (Home automation system), WAB-i (Information watch - Android based application for
displays system), Power Protect LC (Single and three phase LC), LED (Displays system ODU/IDU) and LVD
(Lighting system
5/2012 to 12/2012
Core Objectives:
Develop marketing programs for variety of business-to-business clients. Use an integrated approach to create balanced
programs for clients to build their respective brands and businesses.
Key Responsibilities:
* Develop & Implement marketing promotional plan.
* Focus on direct & indirect marketing channels.
* Worked on branding, advertising & launching products.
* Develop and launch integrated, multi-channel print, catalog, web and direct marketing campaigns that propelled sales.
* Managing sales target, sales team and customer relationship.
* Successfully closed major accounts due to strong presentation & negotiation skills.
Specialized is Branding, Advertising, and Marketing & Sales Management
,
Prepared
courses: Interactive Presentations & website designing (
