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Irfa Rahat, Creative Operations Coordinator & Team Lead

Irfa Rahat

Creative Operations Coordinator & Team Lead·HomeRoots (U.S. Based B2B Brand)

United Arab Emirates

Bachelor's degree, Leadership And Management

Work experience

Total years of experience: 5 years, 1 months

Creative Operations Coordinator & Team Lead

April 2023 - Present

HomeRoots (U.S. Based B2B Brand)

Fairland, United States Remote

April 2023 - Present

• Coordinated end-to-end creative workflows across 5+ cross-functional teams supporting multiple business channels.
• Assigned tasks, reviewed deliverables, and coordinated work for a team of up to 8 members, later supporting a streamlined team of 3 through automation initiatives.
• Supported the production and quality review of approximately 800 digital assets daily using AI-powered workflows.
• Collaborated directly with the CMO, executive leadership, and developers on project priorities, process improvements, and automation initiatives.
• Conducted testing and validation of new workflows, AI models, and system enhancements before implementation.
• Maintained project documentation, task tracking, and progress reporting using Asana and Trello across multiple concurrent initiatives.

Company industry:
Retail & Wholesale
Job role:
Design, Creative, and Arts

Virtual Assistant – Research & Sourcing Support

September 2022 - October 2024

Fortune.app

New Westminster, Canada Remote

September 2022 - October 2024

• Conducted sourcing and screening activities using predefined selection criteria across multiple online platforms.
• Performed research and outreach to identify opportunities, contacts, and potential leads.
• Maintained accurate databases, records, and tracking systems to support reporting and follow-up activities.
• Managed 20-40 daily outreach and administrative activities while ensuring data accuracy and timely updates.
• Collaborated with leadership to refine sourcing processes, workflows, and selection parameters.

Company industry:
Software Development
Job role:
Administration

Freelance Graphic Designer

May 2021 - February 2023

Fiverr

Gujranwala, Pakistan Remote

May 2021 - February 2023

• Delivered 59 projects for 30 clients across branding, presentations, training materials, and business communications.
• Managed project timelines, client requirements, and revisions while maintaining a 4.9-star rating across 39 client reviews.
• Coordinated project delivery from initial briefing through final handover, ensuring quality and deadline compliance.
• Developed presentation decks, corporate profiles, branded templates, and business communication materials.

Company industry:
IT Services
Job role:
Design, Creative, and Arts

Education

Virtual University of Pakistan

January 2024

January 2024

Bachelor's degree, Leadership And Management

Pakistan

University of the Punjab

January 2020

January 2020

Bachelor's degree, Applied Psychology

Pakistan

Govt. College for Women, Model Town, Gujranwala

September 2016

September 2016

High school or equivalent, Humanities

Pakistan

GPA (percentage): 79%

GPA (percentage): 79%

Grade: A Core Subjects: English, Urdu, Islamic Education, Pakistan Studies Elective Subjects: Persian, Psychology, and Islamic Studies

Govt. Girls Higher Secondary School No.1 Gujranwala

August 2014

August 2014

High school or equivalent, General

Pakistan

GPA (percentage): 84%

GPA (percentage): 84%

Grade: A+ Core Subjects: English, Urdu, Islamiat, Pakistan Studies, General Mathematics Elective Subjects: General Science, Elements of Home Economics, and Islamic Studies

Skills

Research
Expert
Research
Expert
Listening Skills
Expert
Listening Skills
Expert
Teamwork
Expert
Teamwork
Expert
Multitasking
Expert
Multitasking
Expert
Information Technology
Expert
Information Technology
Expert
Active Listener
Intermediate
Active Listener
Intermediate
Google Products
Intermediate
Google Products
Intermediate
Ms Office
Intermediate
Ms Office
Intermediate
Detailed-oriented Observer
Intermediate
Detailed-oriented Observer
Intermediate
ADMINISTRATIVE FUNCTIONS
Intermediate
ADMINISTRATIVE FUNCTIONS
Intermediate
BUSINESS COMMUNICATION
Intermediate
BUSINESS COMMUNICATION
Intermediate
COORDINATING
Intermediate
COORDINATING
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
PROCESS IMPROVEMENT
Intermediate
PROCESS IMPROVEMENT
Intermediate
PROJECT COORDINATION
Intermediate
PROJECT COORDINATION
Intermediate
PROJECT DOCUMENTATION
Intermediate
PROJECT DOCUMENTATION
Intermediate
WORKFLOW MANAGEMENT
Intermediate
WORKFLOW MANAGEMENT
Intermediate
ADMINISTRATIVE SUPPORT
Intermediate
ADMINISTRATIVE SUPPORT
Intermediate
APPLIED PSYCHOLOGY
Intermediate
APPLIED PSYCHOLOGY
Intermediate
BUSINESS OPERATIONS
Intermediate
BUSINESS OPERATIONS
Intermediate
CROSS FUNCTIONAL COLLABORATION
Intermediate
CROSS FUNCTIONAL COLLABORATION
Intermediate
OFFICE ADMINISTRATION
Intermediate
OFFICE ADMINISTRATION
Intermediate
OPERATIONS
Intermediate
OPERATIONS
Intermediate
RECORDS MANAGEMENT
Intermediate
RECORDS MANAGEMENT
Intermediate
STAKEHOLDER COMMUNICATIONS
Intermediate
STAKEHOLDER COMMUNICATIONS
Intermediate
STRATEGIC SOURCING
Intermediate
STRATEGIC SOURCING
Intermediate
TALENT SOURCING
Intermediate
TALENT SOURCING
Intermediate

Languages

Urdu
Native Speaker
English
Intermediate

Training and Certifications

Certifications
PRDV004: Spreadsheets
Graphic Design
How to design a logo on illustrator – for beginners
Vectorize a Text-Based Logo in adobe illustrator