إيرينا Katchan

In charge of 360° marketing activities and budget to achieve business targets for the Items for Sale section and mobile apps, including all branding, PR and production. Managed the social media & content strategy across the business and CRM for emerging markets on a daily basis. In previous roles: Jan 2012 - October 2012: Social Media Manager October 2012 - April 2014: Social Media & CRM Manager April 2014 - present: Marketing Manager, Items for Sale & Mobile App

Main areas included strategy and management of social media & SEO requirements of clients across FMCG, insurance, finance, hospitality, IT, and automotive sectors, including account management and reporting.

Responsible for global web content management on 7, 000+ pages, global SEO, global social media & hotel strategy, year end performance measurement, German localization of 5, 000+ pages, global training & onboarding in digital marketing.

Responsible for web content management on Jumeirah.com (150+ pages), SEO, monthly reporting, B2B marketing, support of business units: Sports & Leisure, Sales, Events.