Engagement Producer
Al Jazeera Media Network
مجموع سنوات الخبرة :8 years, 1 أشهر
• Collaborate closely with creative and editorial teams.
• Develop a compelling audience engagement strategy specifically to Snapchat.
• Help optimize workflows for production, constantly looking to iteratively improve process.
• Analyze trends and new platforms to enhance best practices.
• Conceptualize digital content styles, formats and storytelling techniques to enhance our audience experience/engagement.
• Oversee social media accounts’ design.
• Perform research on current benchmark trends and audience preferences.
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
• Administrate the creation and publishing of relevant, original, high-quality content.
• Create a regular publishing schedule.
• Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.
• Promote content through social advertising.
• Prepare, rewrite and edit copy to improve readability, or supervise others who do this work.
• Read copy or proof to detect and correct errors in spelling, punctuation, and syntax.
• Plan the contents of publications according to the publication's style, editorial policy, and publishing requirements.
• Identify the common proof errors that are often missed by writers and editors.
• Use a structured proofreading process to ensure error-free copy.
• Spot and correct mistakes in grammar and punctuation.
• Spot and correct errors in capitalization and hyphenation.
• Recognize a wide range of words and identify when they are used or spelled wrongly.
• Events planning and organizing
• Editing and essential Media Skills
• Press releases, and media coverage
• Media relations, press Conferences
• Internal Communication
• Media Campaigns
• Preparing newsletters and magazines
• Social Networks
• Represented the organization to customers, the public, Government officials and other external sources.
• Conduced market and public opinion research related to company’s reputation and positioning among key stakeholder audiences.
• Established and maintained external communication calendar, and managed scheduled assignments.
• Providing clear expectations and directions.
• Evaluating and giving feedback.
• Ensure quality service delivery and customer satisfaction
• Assist in the development of strategic creative briefs in support of the company’s goals
• Formulate, direct and coordinate marketing activities and policies to promote and services, working with advertising and promotion managers.
• Coordinated news releases, media responses, press packets and placement of stories in national trade publications
• Coordinated trade shows, media buying and planning, sales promotions and direct mail campaigns.
The study of human communication allows students to develop critical thinking skills, an understanding of cultural and gender-related differences in how people communicate, and it sharpens their marketable skills such as writing, public speaking and persuasion. Students with a B.A. in human communication pursue jobs in a wide range of industries including management, sales, human resources, higher education (admissions and student services), marketing and training. Many students also continue their education in graduate school, law school and business or professional graduate degree programs. Students who pursue an undergraduate degree in Human Communication Sciences are passionate about making a difference in people’s lives, and enjoy learning about how to help children and adults to overcome difficulties in hearing, speech, language and learning.
