Jasmina Ajanovic

Reporting to: General Manager and Operations Manager
Supervising: Team of 280 people (Assistants, HSE officer, Storekeeper, Admin, Supervisors and cleaning staff)
Period: November 2019 - present
Main objectives, responsibilities and focus:
• Directing, organizing, monitoring and controlling the project of major mall cleaning services (24/7 operation),
• Planning, budgeting, overseeing and documenting all aspects of cleaning operation services,
• Ensuring project activates comply with the KPI requirements;
• CAFM system monitoring, regular RCA and reporting,
• Developing and implementation of SOPs and project procedures,
• Main point of contact for the client, liaising relationship on managerial levels, providing daily updates on operations and progress, client satisfaction management,
• Preparing a variety of operational reports, monthly reports, roosters, schedules and allocation schemes, activity reports, etc.; reporting on project status to GM and Operations Manager,
• Monitoring and ensuring HSSE compliance, arranging and supervising staff training processes, stocks availability, inventory data monitoring, etc.

Reporting to: General Manager
Supervising: Team of 25 people (Helpdesk Executives, Sports Team, and a PRO)
Period: September 2018 - November 2019
Main objectives and responsibilities:
• Securing relationships between the landlord representative and obligations towards the tenants while procuring smooth operations of the full facility management (Maintenance, Soft services and Security department);
• Responsible for monitoring and overseeing a total of 6 properties: 4 compounds (315 villas) and 2 apartment buildings (88 apartments), each owning assets such as: outdoor and indoor pools, Tennis courts, Gyms, Function rooms, Kids play areas, etc., and having 90% and above occupancy;
• Managing a team of 25 people, (Help Desk Executives, PRO, Gym instructors and Lifeguards), responsible for their hiring process, certifications, etc.
• Managing the relationship with the tenants/residents/occupants on a daily basis, handling crisis situations, a variety of complaints and requests; information leaflets, newsletters and announcements;
• Responsible for all procurement, suppliers and subcontractors (including Uniforms, Waste disposal, Laundry services and Pool maintenance at all the properties);
• Responsible for management and coordination of Event for the tenants; including all communication and supervision of the third-party service providers (many successful events to support the efficiency).

Company: Persist Agency, digital full-service SEO and marketing agency, operating in the USA (employed remotely)
Period: February 2018 - September 2018
Main focus and objectives:
• Inbound marketing and sales (market research, identifying leads, reaching out to prospects, cold calls, competitor analysis, collaborations and outreach, etc.);
• Project management (Projects timelines, keeping track of tasks, reports writing, etc.);
• Content writing (web SEO content - landing pages, blog posts, forum commenting, etc.);
• Social media management (development and implementation of Social strategies, content curation and production, monitoring, reviews management, etc.).

Reported to: General Manager and CEO
Supervised: Retail Assistant
Period: 6 months
Main duties and responsibilities:
● Active participation in the planning and formulation of long and short term marketing and sales strategies, conducting market research and identifying sales opportunities,
● Development and implementation of the social media channels strategy,
● Handling media relations and in-house events organization, managed outsource associates,
● Point of contact for all customers, directly handling complains, inquiries and comments, in person and online, and in timely manner,
● Variety of different tasks and duties in correspondence with daily routine of the marketing and sales department of a beauty and wellness center, including writing reports, press releases, board meetings material, etc.

Positions: PR and Digital Manager, Account Manager
Company: Olaf & McAteer, marketing and PR agency, located in Belgrade/Serbia
Reported to: Managing Director and Client Service Director
Supervised: Community and Social Media Manager, Account Executive
Period: 1 year
Main duties and responsibilities:
● Handling client communication,
● Creating content and managing internal and external communications including social media, brand and corporate,
● Producing high-quality PR and web content, media tool-kits, monthly newsletters etc.,
● Managing digital campaigns for variety of clients from different industries.

Position: PR and Digital Marketing Manager
Company: Triple Jump Group, exclusive distributor for Converse Inc. for 6 markets of the Balkans (EMEA segment) and Hungary, and franchise partner of Lindex AB for Serbia, located in Belgrade
Reported to: Marketing Director
Period: November 2011 - June 2016 (5 years 8 months)
Main duties and responsibilities:
● Development and implementation of marketing and communications strategy, market research and competitor analysis
- Managed marketing campaigns, created budgets and spending levels, media buying, analysis and research, reports writing),
● Creating content and managing internal and external communications including social media
- Produced high-quality consumer-facing PR and web site content, media toolkits, newsletters for Converse (for 3 different markets: converse.rs, converse.hr, converse.hu), coordinated daily operating routine with Converse PR team from Converse EMEA HQ in Amsterdam, Netherlands; managed Lindex local social media channels (fb.com/LindexSrbija, Instagram/LindexSrbija) closely coordinated efforts on daily basis with franchise team from Lindex AB, Gothenburg, Sweden,
- Writing, editing/rewriting, and proofreading all articles and short stories for the company’s web presentation (triple-jump.com), working closely with all departments of the company, ensuring most adequate updates and SEO optimized content,
- Handled interviews with brand ambassadors and seeders to organize and refine articles for brand’s social media channels (for both Converse and Lindex platforms),
● Event management (press events, brand and corporative events), maintaining existing and developing new media relationships,
- Organized press days, media events and trips, handled brand and corporative press clippings, etc. Handled press contacts, bloggers/vloggers, influencers brand seeders, etc.
● Responsible for management and supervision of all outsource associates and agencies.