Chief General Manager
NCS Hyundai
مجموع سنوات الخبرة :19 years, 3 أشهر
NCS group is one of the largest dealer networks in Kerala with an annual turnover of 7 billion and spread across Kerala, from Trivandrum to Palakkad with global brands like Kia, Hyundai, Tata Passenger, Tata Commercial & First Choice under one roof
• Spearheaded the development and execution of business strategies that led to a 20% increase in annual revenue within the first year
• Oversaw a cross-functional team of 350+ employees, providing leadership, mentorship, and guidance to achieve organizational goals
• Formulated and implemented market entry strategies resulting in a 15% expansion in the company's market share within a highly competitive segment
• Negotiated and secured key partnerships with suppliers and distributors, and reducing costs by 15%.
• Led the launch of two new vehicle models, coordinating efforts across marketing, and sales departments, which led to a 30% boost in sales volume.
• Instituted data-driven decision-making processes, utilizing market research and customer insights to identify emerging trends and opportunities.
• Implemented a customer-centric approach, enhancing the overall customer experience and increasing customer retention by 20%.
• Launched digital marketing campaigns that increased online leads by 50% and boosted brand visibility in the competitive automobile market.
• Led the creation of engaging promotional materials and presentations for trade shows and industry events, resulting in increased brand recognition.
• Established and nurtured relationships with key clients and industry stakeholders, contributing to the expansion of the client base by 30%.
• Directed a sales team of 100+ members, fostering a culture of high-performance through training, motivation, and performance tracking.
• Developed and executed sales and marketing strategies, resulting in a consistent yearly growth rate of 15% over a 2-year period.
• Proven record of achievement in conceiving & implementing ideas that have fueled market presence
• Driven revenue/ profitability; targeting senior level assignments in Sales & Marketing / Retail Finance / Business Development with an organization of repute
• Key deliverables included sales and profit development, market share development, brand building, network and service expansion, local supply footprint and a winning strategy
• Planned and implemented strategies in-line with marketing communication guidelines and policies to achieve the assigned target, as a consultant for partner/customers
• Championed performance of team members and helped them to raise to next management level with promotions; recognized as Persistent Innovator and Team Motivator
• Create a strong plan for sales team, clearly defining their expected outcomes.
• Establish strategies & maximize Company’s profitability and cashflows through retail finance
• Create and implement awareness campaigns, create powerful content on advisories, run PR campaigns
• Tie up with e-commerce sites to promote sales of products/ services
• Increase sales of the companies as per KPIs assigned by the management
• Continuously research & ensure that the Company is always ahead of competition
• Appoint agencies for marketing - digital marketing, websites, content creation, public relations, campaign management etc. Give them clear directions to maximize the marketing impact and increase sales.
Successfully started Ford Guest Experience across all locations and managed a team of 3 ASMs, 4 TLs & 22 SEs. Made a quick turnaround & registered 15% growth in sales within 12 months. Done 100+ record sales in a month & won topper in Tier 3 category
• Drive volumes and target achievement through network and sales team
• Ensure periodic sales projection (Monthly & quarterly) using seasonality /market trends / pipelines / bulk deals etc
• Conduct Weekly/Monthly review with team for necessary action in enquiry generation, TD ratio & conversion ratios
• Drive other revenue streams like Retail Finance, Insurance, Accessories, and Extended warranty to increase revenues & improve profitability through these streams
• Identifying training needs of sales team and provide training to team members on new models/processes when required
• Track competition activities, sales trends, consumer schemes and dealer incentive programs to stay competitive in the field actions
• To keep a close track on inventory management (both New & Pre Owned)
Recruited to lead startup of Renault Kottayam and managed 4 TLs & 25 SEs team. Grown market share from 0.5 % to 6%
• Increased average sales from 10 to 100+ cars in a month
• Being recognized as performing Sales Manager in Renault Power Finish by achieving best in retails, Insurance penetration, Finance Penetration & Ex-Warranty.
• Fostered a robust, sustainable team and ensured my team’s position on top in all India Renault sales competition.
Met retail targets monthly
Conducted marketing activities in the assigned region
Promoted & generated brand awareness among the public
Delivered highest level of customer experience
Met ETBR targets month on month basis
Met retail targets monthly
Conducted marketing activities in the assigned region
Promoted & generated brand awareness among the public
Delivered highest level of customer experience
Met ETBR targets month on month basis
Met targets monthly for foreign exchange & air travel ticketing
Conducted marketing activities in the assigned region
Promoted & generated brand awareness among the public
Delivered highest level of customer experience
Monitored overall day to day functioning
Mobilized deposits & loans from traders
Conducted meetings & liasoning with local authorities