Marketing Executive
City Centre Rotana hotel
Total years of experience :6 years, 1 Months
Achievements/Tasks Assist in maintaining and implementing an effective filing and administrative system for all matters related to sponsorship and event organization. Identify and maintain a general database of potential sponsors for all events and target specific ones related to each event separately. Negotiate and handle with potential sponsors and ultimately close advantageous arrangements. Socialize and meet with potential sponsors and clients. Formulate all correspondence related to the sponsorship proposals, negotiations and others. Assist in handling events with the concerned departments within the hotel to make sure that all branding for sponsors is as agreed in contracts. Assist in maintaining an effective working relationship with all members of target media, electronic and print, local, national and international in order to encourage and maximize coverage of all events and promotions.
Measurable achievement 2022 - 2023 Website: Achieved a 20% increase in Hyatt Centric website traffic within 8 months through Google Analytics in terms of visits and bookings Social Media: Increase social media followers on Instagram by 9000 within 8 months. PR Achievement: Successful Collaborations and Events: Fashion Pop-Up with Galleries Lafayette
•Radio coverage generated for the fashion pop-up event ( MBC, Al Khalejia, Abu Dhabi FM, Dubai 93, BBC Radio 1 )
•Featured in five media placements in fashion and lifestyle publications. ( Elle Arabia, Vogue, Life & Style, Harper's Bazaar)
•5K reach on Instagram Reel and 10K on Tiktok ( views) Meditation & Art Event: In house event
•A total of 50 in house guest actively attended and engaged in painting session during the event
•UGC - Guests shared their experiences on IG using hotel hashtag
•Media coverage : What's ON, Time out
•1.5K reach on Instagram Reel ( views) Vacheron Watch collection Launch:
•Generated media buzz and secured press coverage at ( Elle Arabia, Vogue, Life & Style, Kahleej times ( Heya )