Jonathan Mascarenhas

• Drove a 35% increase in social media engagement through targeted digital marketing strategies and platform-specific content
• Coordinated corporate campaigns and partnerships including Al-Sayer Group health camps
• Handled insurance operations — claims, approvals, and documentation for high-value clients
• Supported HR, front desk, and operations handling 30-45 daily patient interactions

• Executed telemarketing campaigns to generate qualified leads for
delegate acquisition and B2B outreach.
• Conducted extensive market research to identify and pursue business
opportunities.
• Engaged decision-makers to present tailored client value
propositions, scheduling appointments for the sales team.
• Maintained lead data accuracy in CRM, ensuring effective follow-up
and traceability.
• Collaborated with internal teams to consistently exceed lead
generation targets.
• Collaborated on the IBM AI and Automation campaign, contributing
to strategic execution and campaign management.
•
Worked with Agilent on a pharmaceutical campaign focused on
fumigant residues in food, ensuring accurate messaging and effective
outreach.
•
Assisted with the creation of whitepapers for Splunk by Cisco,
covering key topics such as communication and media, the top eight
cybersecurity threats, and advancing zero-touch automation with Al
and ML in the communications industry.
• Managed campaigns for the Indian Express Group across multiple
sectors including BFSI, manufacturing, and GCC, as well as
supported the Elevate Al Summit.

• Conducted extensive market research to identify and pursue business
opportunities.
• Engaged decision-makers to present tailored client value
propositions, scheduling appointments for the sales team.
• Maintained lead data accuracy in CRM, ensuring effective follow-up
and traceability.
• Collaborated with internal teams to consistently exceed lead
generation targets.
• Collaborated on the IBM AI and Automation campaign, contributing
to strategic execution and campaign management.
•
Worked with Agilent on a pharmaceutical campaign focused on
fumigant residues in food, ensuring accurate messaging and effective
outreach.
•
Assisted with the creation of whitepapers for Splunk by Cisco,
covering key topics such as communication and media, the top eight
cybersecurity threats, and advancing zero-touch automation with Al
and ML in the communications industry.
• Managed campaigns for the Indian Express Group across multiple
sectors including BFSI, manufacturing, and GCC, as well as
supported the Elevate Al Summit.

• Executed B2B telemarketing campaigns and consistently exceeded lead generation targets
• Managed CRM data accuracy and lead follow-up for IBM, Agilent, Splunk, and Indian Express Group
• Presented tailored value propositions to decision-makers and scheduled sales appointments

•
Assisted with employee onboarding and HR documentation.
• Maintained HR databases and contributed to internal
communication.
• Coordinated engagement activities and administered day-to-day HR
tasks.
• Implemented process improvements to enhance recruitment
efficiency.

• Supported recruitment, candidate screening, and onboarding processes
• Maintained HR databases and coordinated employee engagement activities