Sales And Business Development Manager
Nestlé - United States
Total years of experience :7 years, 0 Months
LATAM AND CARIBBEAN
Responsible for expansion of Nestle US (food & beverages) and Ferrara Candy business in new markets as well as continues growth among existing clients/ markets, by building strong relationships with them in an attempt to increase their current spend, searching for new opportunities of business development, creating, negotiating and closing commercial agreements. Devising and implementing the strategy to meet sales performance targets.
Accomplishments:
1. 36% growth on 2019 vs 2018 (Ferrara Candy/ Nestle Legacy)
2. New Markets expansion: Paraguay & Bolivia. (Ferrara Candy/ Nestle Legacy)
3. Opened New Markets with Nestle US Food & Beverages: Jamaica, Panama, Guatemala, Dominican Rep., Curacao, Cayman, Belize & Salvador.
LATAM
Responsible for the expansion of Nestlé’s candy business in new markets as well as
continues growth among existing clients/markets, by building strong relationships with
them in an attempt to increase their current spend, searching for new opportunities of
business development, creating, negotiating and closing commercial agreements. Devising
and implementing the strategy to meet sales performance targets.
Accomplishments:
1. 33% growth on 2017 vs 2016 and 70% 2018 vs 2017
2. New Markets expansion: Brasil, Dominican Republic, Honduras & El Salvador.
3. Expansion to new channels/ key accounts:
- Colombia: Nerds on traditional channel.
- Panama: Super 99, most important KA.
- Nicaragua: Walmart, most important KA.
Responsible for strategy, planning and execution of each brand that it´s part of Mondelez
(Cadbury, Oreo, Chips Ahoy, Ritz, Club Social, Tang, Clight, Trident, Halls & more) according
to an annual calendar (following global brand guidelines), annual budget spent, special
spaces negotiation with Key Accounts, and responsible for seeking special agreements with
key partners for specific promotions (e.g. McDonalds- McFlurry) in order to maximize the
contribution of the company.
Responsible for strategy, planning and execution of Pringles annual calendar (according
with global brand guidelines), annual budget spent, special spaces negotiation with Key
Accounts, and responsible for seeking special agreements with key partners for specific
promotions (e.g. Coca Cola, Heineken) in order to maximize the contribution of the
company.
Accomplishments:
1. 22% growth on 2014 vs 2013 / 16% growth on 2015 vs 2014 /11% growth on 2016 vs