Joury Barweh

• Designed and implemented comprehensive, insight-driven content strategies aligned with client
business objectives and brand identity.
• Led campaign ideation and planning, transforming concepts into structured storyboards and
executable marketing plans.
• Managed cross-platform digital campaigns to maximize reach, engagement, and brand visibility.
• Collaborated with design and cross-functional teams to produce high-quality, visually compelling
content and advertisements.
• Monitored and analyzed campaign performance (KPIs), delivering actionable insights to continuously
improve results and engagement.
• Contributed to successful product launches and marketing campaigns through structured planning and
creative execution.

Developed and executed content marketing strategies across social media platforms to
boost trafc, engagement, and brand visibility.
Produced high-quality, engaging content tailored for social media and marketing
campaigns, including communication materials and creative briefs for cross-functional
teams.
Managed a portfolio of diverse client accounts spanning multiple industries.
Oversaw monthly content planning, covering visual direction, copywriting, and campaign
concepts.
Led end-to-end campaign processes, from ideation and approvals to execution.
Facilitated coordination with in-house design teams to ensure cohesive visual output.

• Managed multiple client accounts across various sectors, ensuring alignment with strategic marketing
goals and high client satisfaction.
• Developed and executed data-driven content marketing strategies to increase engagement, traffic, and
brand awareness.
• Planned and supervised monthly content calendars, including copywriting, creative direction, and
campaign development.
• Led full-cycle campaign execution from ideation to implementation, coordinating with internal teams
and external vendors.
• Collaborated with design teams to ensure consistent, high-quality, brand-aligned visual content.
• Strengthened client engagement and visibility through targeted content strategies and structured
storytelling.

Managed social media content, campaigns, and client communication.
Coordinated with infuencers and handled ad planning.
Contributed to client outreach and agency rebranding.

• Created and managed social media content for multiple client accounts, ensuring consistency and
audience engagement.
• Supported influencer marketing campaigns to expand reach and improve audience interaction.
• Assisted in developing and executing digital campaign ideas across various platforms.
• Contributed to agency rebranding and client acquisition initiatives, enhancing market presence.
• Participated in business development activities, including client outreach and brand positioning
support.

Handled social media accounts for a school during a short-term internship; created and
designed content from scratch