Kamran Asraf

target in 2023 with 36 new CFE
acquisitions, focusing on new corporate customer acquisition,
WPS onboarding, and HNI remittance business
• Built and leveraged strong referral networks within key
business communities to drive pipeline growth and new B2B
opportunities
• Executed cross-selling and deep-selling initiatives across FX
and remittance products to enhance wallet share and
strengthen corporate relationships
• Managed Top 20 MNC, SME, and HNI accounts across
Sharjah, Northern Emirates, Dubai, and Abu Dhabi, ensuring
ongoing engagement and retention
• Handled corporate documentation in full compliance with
CBUAE regulations to support smooth onboarding and audit
readiness
• Conducted targeted branch, area, and labor camp marketing
activities to generate new corporate leads and increase
product penetration
• Prepared daily and periodic business performance reports to
track acquisition progress, analyze portfolio trends, and
support management decision-making.

• Acquired new and large WPS clients by promoting and selling
WPS payroll, WPS Portal solutions to small, medium, and large
enterprises.
• Identified potential clients through cold calling, field visits,
referrals, and professional networking activities.
• Conducted client meetings to explain WPS benefits,
onboarding procedures, payroll solutions, and UAE compliance
requirements.
• Supported organizations in implementing compliant payroll
and salary transfer solutions aligned with WPS regulations and
banking requirements.

• Acquired new WPS clients, including large accounts, by
promoting and selling WPS payroll and WPS portal solutions
to small, medium, and large enterprises
• Built and expanded focused new client networks to grow
business opportunities and increase revenue potential
• Generated new leads and business opportunities through
proactive prospecting to maximize revenue
• Qualified prospects to assess needs, determine future sales
potential, and improve conversion efforts
• Built and maintained long-term customer relationships,
securing referrals from existing clients
• Consistently exceeded monthly sales targets through effective
sales strategies and client management.

• Surpassed revenue targets by acquiring major accounts across
corporate and retail segments
• Implemented customer-centric sales approaches that
improved lead conversion and deal closure rates
• Conducted comprehensive market mapping to identify
profitable customer segments and new growth opportunities
• Built and nurtured strong relationships with key stakeholders
in target accounts to support long-term business growth
• Collaborated with internal teams to align sales approaches
with client needs and market insights.

• Managed retail marketing activities for three branches,
focusing on daily footfall growth and in-store visibility
• Conducted retail marketing initiatives in large employee camps
to promote company products and services and stimulate
walk-in traffic
• Planned and hosted in-store launch events to support new
product introductions and enhance customer engagement
• Organized and executed large-scale promotional events in
employee camps to increase brand awareness and drive
interest in branch offerings.

• Increased regional sales revenue by launching targeted sales
campaigns and promotional activities aligned with business
objectives
• Built strategic partnerships with distributors and retailers to
strengthen relationships and improve market penetration
• Conducted competitor research and market analysis to refine
product positioning and support sales and marketing
strategies.

• Drove repeat sales through relationship-based selling and
attentive customer service.
• Supported sales Team by managing customer accounts and
follow-ups
• Maintain in-depth knowledge of product features, pricing,
promotions, and competitor offerings.
• Meet or exceed daily and monthly individual and store sales
targets and KPIs.
• Build long-term customer relationships through follow-up
communication and exceptional service.