Sales and Marketing Manager (GCC)
Sadiq Brothers Limited
Total des années d'expérience :25 years, 5 Mois
Sadiq Brothers LLC is a leading supplier of Industrial and Construction tools, equipment and HVAC products since 1964, represent well known international brands, offices are in Abu Dhabi and Dubai.
• Analysing market trends and tracking competitors’ activities to stay on top in suppliers.
• Preparing, Planning and prioritizing financial planning, sales and marketing strategies.
• Chairing sales team and organizing product training programs for dealers’ network.
• Managing key accounts, branch operations, and pricing, forecasting and P & L accounts.
• Attaining sales growth with high profitability and secured distribution of reputed brands.
• Organizing and participating in international trade shows and conferences.
• Developing marketing plans and promotions to create brand awareness in the market.
• Managing sales across the Middle East with higher level of customers’ satisfaction.
Achievements
• Increased sales of international brands by 35% in 2015 and 55% in 2016.
• Maintained 100% satisfaction of the dealers’ network and end users.
• Improved profitability 15% by reorganizing operations and goods delivery methods.
• Introduced new product line in the market and achieved continuous highest success rate.
• Developed and extended dealers’ network successfully in UAE and GCC countries.
• Designed, implemented product promotional campaigns, trade exhibitions, reinforcing brand strategy and brand equity through advertising and sales promotions bringing in a record 55% boost in the year 2016 annual sale with continuous trend till date.
Smooth-Air Limited is a manufacturer, importer and wholesaler of Ventilation, Air Conditioning and Refrigeration components and AHUs with offices in Auckland, Wellington and Christchurch.
•Developed and implemented all strategic sales and marketing activities.
•Managed projects technically and commercially finished in time with higher standards as well as maintained databases and prepared reports.
•Maintained strong and cordial relationships with consultants, project engineers and project managers.
•Provided technical solutions and maintained 100% customers’ satisfaction.
•Achieved sales targets with higher profit margins and gained increase in total market share.
•Managed selection of products and systems according to applications, estimation, pricing and submission of tenders.
•Participated in trade exhibitions, managed account budgets, forecasting and P & L accounts.
Recorded all customer contact, project and diary activities with in CRM to ensure regular and effective communication.
•Maintained market analysis and product intelligence for better innovative products.
Achievements
•Successfully executed “plus 7 Sales Strategy” to become a preferred supplier.
•Created and Implemented business plan to achieve set target of NZ$10m for 2014/2015.
•Successfully launched marketing campaigns for products Electric Duct Heaters and Gelair.
Sales and Rental services of worlds’ well-known brands, supplying HVAC products and equipment in industrial and commercial applications.
•Analysed current market trends and developed relationships with new business partners.
•Established selling prices by screening competitors in supply and demand.
•Prepared and implemented monthly and annual sales and marketing plans with SMART objectives.
•Worked continuously on seeking ways to provide higher level of customer services at 100% clients’ satisfaction as feedbacks, spare parts availability, service due calls etc.
•Managed projects, rental and service contracts, commissioning and installations.
•Worked closely with Contractors, Engineers and Consultants to ensure the entire project winning and its completion in time.
Achievements:
•Promoted to sales and marketing manager February, 2013.
•A leading member of the team completed NZ$210, 000 high tech project for VIP packaging.
•Won accounts with SCL, VIP Packaging, Taylor and Preston, Cake Industries etc.
•Achieved 35% business growth in long and short term service and rental contracts.
•Effectively completed marketing campaigns in 20+ commercial and industrial applications.
•Successfully launched new air treatment product for commercial market.
Danfoss is a Global leader in manufacturing and supply of mobile hydraulics drives, mechanical and electronic components for several industries.
•Provided technical sales support and prepared sales and service quotations.
•Visited sites to provide technical solutions and finalized projects and commissioning.
•Prioritised various tasks to maximize profitable sales and delivered sales orders in time.
•Attended sales meetings and new products’ training seminars.
•Modified, built, and repaired hydraulic directional valves, hydraulic motors, pumps and steering units and issued test certificates.
Achievements:
•Contributed in winning contract of hydraulic motors and directional valves for “Waratah”
•Improved test rig facility and ease the process of testing and assembly of hydraulic valves.
Maxwell Marine is well known company throughout the International marine leisure boat industry in providing anchoring solutions for Super yachts and commercial Vessels.
•Technical support to clients, sales team, production and design engineers.
•Prepared sales, spare parts and service quotations and finished orders before cut-off dates.
•Inspected spare parts and assembled equipment according to the drawings.
•Prioritized job orders according to sales team commitments.
•Assessed hydraulic pumps and motors, electric motors, pneumatic machines and tools.
•Organized tests for Gear Boxes and Winches to ensure quality standards before installation.
Achievements:
• Awarded “Top Achiever” status above all other employees to increase productivity by 20%.
• Achieved 100% success rate in final testing of equipment before shipped.
• A leading member of the health and safety committee and certified an accident investigator.
• Successfully identified cost-cutting measures to make products more competitive.
• Improved office efficiency and customer care by fixing previously haphazard filling system.
Distributor and service providers of industrial tools and machines for oil and gas, power and utilities, construction, engineering and aviation industries.
•Achieved 27% growth in Sales with high profitability and secured distribution of brands RUBI, RDGID, ARMSTRONG, Greenlee, KAWASAKI, CHALLENGER, and DEWALT etc.
•Launched sales and marketing promotions in industrial and commercial market segments.
•Maintained product displays, shelf layouts and products’ stock levels.
•Established relationships with 95% satisfaction of trade partners and MEP contractors.
•Organized on-site demonstrations and in-store staff technical product training programs.
•Managed service contracts, supervised service activities, ensured spare parts availability.
Achievements:
•Promoted to Business Development Manager in February 2001.
•Awarded one week trip to Europe for best performance in year 2002.
•Achieved business growth of RUBI products more than 250% over four years.
•Developed customer’ database by 60% acquired from competitors.
•Introduced Product Display Van and organised demonstrations in all major cities of UAE.
•Represented RIDGID and RUBI for 4 years in the biggest Middle East’s “Big 5 Trade Show”.
•Implementation of cost control and reduced company spending by 10%.
•Account manager for over 45 clients including CCC, Geco, Reliance, Al Naboodah, Al Hamid and DCC.
Al Ruqee Machine Tools are the distributors and service providers of CNC machines, Welding equipments and power and hand tools.
• Ensured high profitability and continued growth of the products “WACHS” portable lathes and “EVERISING” band saws.
• Achieved higher customer satisfaction through very effectual product demonstrations, understanding customers’ needs and technical assistance.
• Key account manager for “ARAMCO” and “SABIC” industries’ projects.
• First order of SR1, 80, 000 from Aramco for WACHS products won and completed successfully.
AlFulaij & Company Limited, are the distributors and service providers of industrial machines (garage equipments, aluminium, woodworking, bearings etc) and tools (hand, power and pneumatic).
Brands: RIDGID Tools (USA), SNAP ON tools (USA), ABAC (ITALY), PAOLONI (ITALY), ROTABROACH (UK), KAWASAKI pneumatic tools (JAPAN) etc.
• Achieved higher growth in Sales of work shop services and spare parts with high profitability.
• Merchandised show room with best management's satisfaction.
• Increased customers’ loyalty levels by providing higher standard of customer services.
• Supervised on site demonstrations and equipment installations.
• Tested tools and equipment and issued calibration certificates.
• Controlled higher movement spare parts stock availability.
• Organized in-store technical product trainings.
• Supervised service contracts and managed spare parts availability.
Received an appreciation letter from Dean for best performance in Sales Management.
