karam sofian

Mass communication involves transmitting messages to large audiences through various mass media channels like television, radio, and the internet, encompassing disciplines such as journalism, advertising, and public relations. Multimedia integrates different forms of media like text, audio, video, and graphics to create interactive content. Together, they shape public opinion, disseminate news, promote social change, and entertain audiences globally. With the rise of digital technology, mass communication and multimedia continually evolve, offering new opportunities and challenges for creators and consumers alike