Marketing Director (Pakistan)
ZorroSign, Inc.
Total years of experience :21 years, 5 Months
(A Digital Transaction Management and Document Forensics \[4N6\] Solution Company).
84 Flynn Street, Garden East, Karachi-74400.
Offering and Marketing The 4th generation Digital E-Signature & Document Forensics (4n6) Solution for Enterprises, SMEs, SMB Companies, Disciplines, and Departments.
(A Mobile and Web Application Development, E-Commerce and Digital Marketing Company).
504 Al-Khaleej Tower, Shaheed-e-Millat Road, Karachi-72500.
Developing Business by getting new Customers and Clients and Marketing the following Services of the Company:
| MOBILIZE YOUR BUSINESS | RESPONSIVE WEB DESIGN | E-COMMERCE & WEB DEVELOPMENT | BUSINESS CONSULTING | DIGITAL MARKETING | SOCIAL MEDIA MARKETING | SEO SERVICES | PPC & GOOGLE ADS |
(A Software, Application, Web Design and Development and Overseas Back-Office Support and Services Company).
504 Al-Khaleej Tower, Shaheed-e-Millat Road, Karachi-72500.
Developing Business and Marketing for the following Services offered by the Company:
Software House, IT Consulting and Services, Business Engineering, Simulation and Scientific Application Development, Mobile and Web Application Development, Open Source Solutions, eCommerce and Web Design and Development, Business Intelligence.
Developed Offshore and Near Shore Strategic Partnerships in full and collaborative Software and Application Development and Services.
(A Business Critical Information Technology Solutions, Products, and Services Company).
305 Landmark Plaza, Muhammad Bin Qasim Road, Off I.I. Chundrigar Road,
Karachi-74200
Position Held: General Manager Sales and Marketing
(Business Development, Sales & Marketing).
Objective and Details of Position: To Organize and Redefine the Sales and Marketing Systems and Processes with proper Training, Documentation, Reporting, Business Development, and Target Achievements; with special emphasis on Value-Added Services to customers and clients. Research and Design, Organization Structure, Proposals and Recommendations; Reviving, Redeeming, Adding, and Increasing the Product Range and Client/Customer Base.
Achievement Highlights: (1) Increasing McAfee’s Credit Limit from USD 75, 000.00 to USD 350, 000.00
(2) Achieving the IBM Advance Partner Status (3) Establishing an effective Direct Adobe Partner Status for Pakistan with Adobe through their appointed Regional Distributor, Ingram Micro, Singapore.
(4) Breaking the Sales Record for Ipswitch for 2, 500 Devices (Max Listed), for their WhatsUp Gold NMS Product (5) Established New Authorized Reseller Partner Status for a slew of third party software products.
05/2008-01/2009 Realty One Real Estate, LLC
(A Property Brokerage Company)
1401 Grosvenor House, Commercial Tower, Sheikh Zayed Road,
Dubai, P.O. Box No. 115233, U.A.E.
Position Held: Senior Property Consultant
Objective and Details of Position:
To maintain and develop existing clients’ relationship, while progressively increasing the number of clients with special emphasis on effective Customer Relationship Management. Attend International and Regional Property Shows and Developer Launches with investors to increase the customer and investor base. Rent, buy, and sell property for clients. Study property listings to become familiar with properties for sale. Review trade journals and attend staff and association meetings to keep informed of marketing conditions, property values, and legislation which would affect the real estate industry. Interview prospective clients to solicit direct listings. Accompany prospects to property sites for viewing, quote purchase and selling prices, describe features, and discuss conditions of sale or terms of lease. Draw up Real Estate contracts, such as deeds, leases, and mortgages, and negotiates loans on property. Assist buyer and seller in obtaining pertinent information or services, such as finance, mortgage, maintenance, facilities, amenities, repair, or obtaining an appraisal.
Assist buyer and seller in obtaining pertinent information or services, such as finance, mortgage, maintenance, facilities, amenities, repair, or obtaining an appraisal. Obtain pictures and measurements of rooms, doors, windows, or any other specified areas for inclusion in newspaper advertisement and real estate booklets listing description of property. Inspect property to determine if repairs are needed and notify owner. Conduct seminars and training sessions for sales agents to improve sales techniques. Prepare closing statements, oversee signing of real estate documents, disburse funds, and coordinate closing activities.
Achievement Highlights: (1) Revived dead and defected client accounts, with excellent relationship in inter-inventory-exchange with 3 reputable foreign Real Estate Agencies. (2) Developed an effective Agent Partnership relationship with DAMAC Properties, and ETA Star Properties.
06/2007-04/2008 Pirani Estates
(A Property Consultancy and Brokerage, Construction, Development and
Marketing Services Company)
84/B-6, Flynn Street, Garden East, Karachi-74400, Pakistan
Position Held: Partner Consultant.
Objective and Details of Position:
To cater to, market, and manage the Pakistan real estate market and properties, and the United Arab Emirates (UAE) regions in the Buy & Sell Free Hold, Lease Hold, Commercial, Residential, and Industrial Properties’ domains, which included Plots, Shops, Offices, Buildings, Bungalows, Apartments, Penthouses, Mezzanines, Town Houses, Villas, Labor Camps, and Warehouses. Coordinate projects, plans, and registration with Investors, Architects, Engineers, Developers, Contractors, and the Land Department.
Achievement Highlights: (1) Effectively Coordinated Investors and Builders on two Town Houses and one Mid-Rise Residential Apartment Building Projects in 2007.
(An ISO 9001-2000 Certified Export Oriented Woven Fabric, Dyeing, Finishing, Garments, and Terry Towels Manufacturing Company).
To market, correspond, develop, generate, execute, manage, follow-up and follow-through with orders of clients with a realistic and effective ‘Time & Action Plan’ in order to make deliveries on time and increase and or enhance the clients’ satisfaction level.
After costing and final approvals of the rate, lab dips, and samples, the ‘Order- Process-Flow’ would include ensuring that complete and accurate client specs and sketches and other requirements and standards are being followed and met with each concerned department, with L/C documents and other Payment Terms in place, and ensuring on time procurement, production and delivery of the Greige fabric, monitoring the scheduled Pre-Treatment (Singe-Desize, Bleaching, and Mercerizing), Emerizing (hand-feel finishing), R&D Lab, Shade Matching, Dyeing and Finishing program, and final shipment of the fabric to client, and or delivery of the dyed and finished fabric to the Garment Manufacturing Unit for garment production with a constant liaise with the Master and Production Manager, and following up right up from the Prototype sampling, through bulk production of Marking, Cutting, Piling, Stitching, Finishing, Checking, Inspecting and Packing process of the garments to ensure on time shipments of the bulk garments order, while making certain that the American 4-Point Quality Assurance System for Fabrics, and the AQL Standards for Garments along with the client’s specs and standards are adhered to during Fabric Processing and Garment Production.
My Marketing experience; range and regions, covered top of the line Domestic Garment Manufacturers and Overseas Buyers and Labels in Europe, North, South, and Central America, South Africa, Turkey, Middle East, Bangladesh, India and Sri Lanka.
Some of my Local clients include the Defense Forces of Pakistan, Artistic Garments, Artistic Milliners, Rajby Industries, J&M Clothing, U.S. Apparels, Abdullah Apparels, Nova Intl., Sara Corporation, Geotex, Hamsons Workwear, and Naveena Exports etc.
Some of my overseas client roster comprised of Sears, J.C. Penny, Hagar, Bill Blass, Wall Mart, Target, Gap, Carrefour, Stock J/Jennyfer, Groupe Casino, OKAIDI, KIABI, and Ha Meem Group etc.
Exhibit Marketing & Management:
Was responsible for setting up and managing Nakshbandi’s Exhibit Marketing Booth for Intertextile Shanghai 2005, Texworld Paris 2006 (February and September), and Expo Pakistan 2006, Karachi.
Based on the OEKO TEX and Dupont Lycra Accredited Customer Certifications, and the ISO 9001-2000 Certified Quality Management Systems, I have presented and marketed about 250 Woven Articles samples and Garments in 100% Cotton, CVC, Polyester Cotton, and Cotton Lycra blends, in solid dyed (Reactive, Vat and Pigment), printed, SSP, and Dyed Over Printing, with soft, crisp, peach, and easy care finishes, in Plain, Canvas, Twill, Satin, Herringbone, Slub Twill, Broken Twill, Cavalry Twill, Panama, Ottoman, Rip Stop, Chambray, Bedford and Hi Low Cord weaves for various Garments end-use.
Achievement Highlights: (1) Designing and implementing an effective Export ‘Back Office System’ with special emphasis on prompt and effective responsiveness and serviceability to Clients (2) Within 30 days of my induction in Nakshbandi, I presented the Chairman of the Company; upon his special request, a comprehensive ‘Critical Analysis Report’ of the process-flow of each concerned department of the Woven Fabric Production Process with ISO based workable recommendations of which the corrective-actions and developmental action-plan were progressively and successfully implemented and commended by the Directors (3) Designing the Company Profile Brochure along with the transcript in 2004 (4) Successful and extensive combined handling of all three aspects of the Local, Commercial, and Export business and marketing base.
09/2002-12/2003 BeckTex Apparel Inc., (BTA)
(A USA Incorporated Apparel & Fabric Marketing, Sourcing and Buying House with its Production Management Office in Karachi, Pakistan)
407 Mashrique Centre, Block 14, Gulshan-e-Iqbal, Karachi 7520.
Position Held: Chief Executive Officer / Proprietor.
Objective and Details of Position: To set up and start up a full service Quality Assured Apparel, Fabric, and Garments Sourcing and Marketing Company by establishing strategic business partnerships with over 20 established, certified, and endorsed local Vendors and Suppliers in Pakistan through effective Marketing, Merchandising, CRM, and Business Development; with its Director Sourcing and Marketing based in Austin, Texas, and its Merchandising Office in New York, within 12 months of commencement of operations by Marketing the Buyer-Client List and Product Samples of our Partner Vendors as an eloquent testimonial of the quality services that we are offering.
The CEO; a US Citizen, was based in Karachi fully conversant with Quality & Specs conformity-requirements of the US, Canadian, and European Buyer-Markets.
Target Client Market:
• The International Fashion-Apparel & Fabric Buyers
• Department Stores
• Retail Chains
• Garment Manufacturers
• Specialty Stores
• Designers
• Importers
• Wholesalers
• Distributors
Apparel & Garment Services Offered:
• Designing and Development
• Pattern Making
• Stitching
• Consultancy
• QA/QC Order Management Services
• Fabric Processing and Development
• Laundry Testing
• Printing (SSP, DOP etc.)
• Dyeing & Finishing
• Special Functional Finishing
• Embroidery
Management Services Offered:
• Marketing & Merchandising
• Quality Assurance
• Vendor Compliance
• Customer Relationship Management
• Traffic & Accounts
• MIS
Achievement Highlights: (1) Introducing, integrating and liaising a trial order between buyer J. Crew and a local Knitwear vendor (2) Generated 170 Inquiries in less than 6 months averaging 28 inquiries per month out of which 90% were International Inquiries. Buyers included V.F. Jeanswear Inc., Whispering Pines Sportswear, Berkley Shirts Co. Inc., New Port Blue, and RB Apparel Polo etc.
09/2002-12/2003 Becca Distribution Services (Pvt.) Limited (BDSL)
(A Consumer Products, and Pharmaceuticals Distribution Services Company)
407 Mashrique Centre, Block 14, Gulshan-e-Iqbal, Karachi 7520.
Position Held: Managing Director / Proprietor.
Objective and Details of Position: To set up and start up a Consumer and Pharmaceutical Distribution Services Company with the following Business and Marketing Goals:
1. Develop and enhance the BDSL image and perception by generating market credibility through prompt and quality services and product availability.
2. Marketing Channel Development and Management.
3. Acquiring at least two (2) new clients per quarter of the BDSL Financial Year.
4. Looking for, tapping, and establishing new Product-Niche-Markets on an on-going basis.
Achievement Highlights: (1) Was given a large and critical Karachi Area Distribution for Ahmed Foods Industries products, and increased their sales by 35% in less than 3 months of operations (2) Increased Star Laboratories (Pvt.) Ltd.’s Customer Base by 50% in less than 4 months of operations.
PGD (Post Graduate Diplom)-With Academic Honors
