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Khaled Orabi, Sr. Key Accounts Sales Manager

Khaled Orabi

Sr. Key Accounts Sales Manager·Wurth Saudi Arabia

Saudi Arabia

Bachelor's degree, Management Information Systems

Work experience

Total years of experience: 14 years, 2 months

Sr. Key Accounts Sales Manager

February 2019 - Present

Wurth Saudi Arabia

Khobar, Saudi Arabia

February 2019 - Present

Promote the company's portfolio within each assigned market segment through developing and continuously
expanding a local network of Key Account Customers.
➢ Conduct regular customer visits to promote business relationships and sales development as well as maintain
updated market and end-user information
➢ Responsible for building and implementing key account plan (business potential, contact lists, competition, and
value proposition and action plan).
➢ Review & follow up customer enquiries and prepare suitable quotations/proposals for submission to them
➢ Prepare and update the monthly Funnel for the assigned segment
➢ Perform all other relevant tasks deemed necessary by the reporting channel
➢ Assist in the implementation of the marketing measures developed to increase brand awareness and portfolio
coverage in each market segment
➢ Assist in the development and maintenance of an updated competitor analysis/database
➢ Manage the local procurement / sourcing process.
➢ Manage the products pricing list.
➢ Support the sales team technically & commercially.
➢ Contact the courier companies - if necessary - to get best price & service for shipping process purpose.
➢ Handle the delivery from the warehouse till the target locations all around the kingdom.

Company industry:
Safety & Environment
Job role:
Sales

Product Sales Manager

February 2018 - June 2019

Wurth Saudi Arabia

Khobar, Saudi Arabia

February 2018 - June 2019

➢ Research & analyze market conditions, requirements & opportunities
➢ Conduct a market survey to screening the current clients, hunting the interested and identify the potential ones
to achieve a wider spread, raise the job productivity and getting the target.
➢ Identify key competitor & consumer trends
➢ Categorize the product innovation & enhancements opportunities.
➢ Keep in touch with researching team of the manufacturer in the UK regarding product details and ongoing
development process
➢ Attend the exhibitions, webinars, seminars and workshops to get latest updates about the services we provide
➢ Define the long-term strategy of the product & create product road map
➢ Manage, Control & Develop pricing strategies & product policies.
➢ Manage & communicate with product specialists team.
➢ Support sales and marketing team with up to date product knowledge and technical expertise.
➢ Develop product marketing plan & event campaigns to generate product awareness and demand
➢ Conduct product presentations
➢ Develop sales tools and sales training material
➢ Provide inputs for marketing collateral development
➢ Manage & Control the clients newsletters
➢ Implement marketing plan in conjunction with all departments
➢ Drive ongoing improvement in sales and profitability
➢ Manage product-related support, feedback and inquiries from users
➢ Co-ordinate market research to track customer and end-user feedback
➢ Monitor product inventory
➢ Use market feedback to inform product refinements and ongoing development
➢ Meet the stakeholders & decision makers in order to present and discuss the abilities and possibilities to add our
valuable marks to their precious projects.

Company industry:
Safety & Environment
Job role:
Sales

Sales Supervisor

September 2014 - December 2017

COMPANY REDA HAZARD CONTROL

Khobar, Saudi Arabia

September 2014 - December 2017

COMPANY PROFILE.
Established in 1984, REDA Hazard Control is a world-class engineering and manufacturing company for fire, safety and security technology. With over 1, 200 professionals across the
GCC, we take a consultative approach to delivering engineered, industry-specific solutions.
Being experts in our field, this knowledge has contributed to the development of our innovative,
High-quality fire safety products, systems, and security solutions.

JOB DESCRIPTION
 Establish & develop annual Business objectives
 Prepare and developing annual Business plan
 Assist the Sales Manager in revising and implementing the sales strategies plans.
 Assist Sales Manager in completing all assigned duties
 Monitor sales goals for sales engineers team
 Supervise and train salespeople
 Work closely and as a team with support personnel
 Control quoting process starting from the specs, calculating the shipping & customs fees and finally adding an appropriate margin.
 Prepare my accounts visits weekly schedule
 Arrange, manage & control marketing emails / newsletters
 Keep in touch with Procurement team.
 Coordinate with logistics team to arrange courier based on the delivery time & conditions and keep following with them in order to get shipments status on regular basis.
 Receive the goods status report from the warehouse team in regular basis
 Receive the stock report & submit it to the direct manager in regular basis
 Manage client’s annual stock list as per their consumption history
 Keep following local and international market to find new & competitive sources for the services that we provide.
 Contact the target manufacturers to get some details about their products & services, then conducts a mind storm session with direct manager to discuss our potential and possibilities to add value.
 Plan and modify the products to meet customer needs
 Resolve customer complaints.
 Uphold Company values and business ethics and maintains the highest level of confidentiality concerning Company assets and proprietary information.

Company industry:
Safety & Environment
Job role:
Sales

Coordinator & Sales Representative

June 2013 - August 2014

COMPANY ALFOZAN Building Materials Co. Dammam

Khobar, Saudi Arabia

June 2013 - August 2014

Al-Fozan Group has been a Pioneer in Building Materials, Commercial / Industrial Steel, Electrical and Hardware items for the past 31 years in the Kingdom of Saudi Arabia. One of the largest importers of Steel, Wood, electrical and hardware material as well as, a leading manufacturer of Steel and Wooden products for the Building and Construction industry, with network of 60 sales outlets throughout the Kingdom

JOB DESCRIPTION

•Reporting to Commercial Activity Manager
•Coordinate with the six major Company of Saudi Arabia (SAUDI ARAMCO, SCECO, SABIC & NESMA)
•Handling Aramco & SABIC & SECO Portal. (Updating ASN & ETA, GRN, E-Invoicing, Payments, etc)
•Coordinate from the receipt of Order till Delivery and Invoicing
•Coordinate with Purchase Dept for grade & specification.
•To support the sales team on their various day to day activities. Controlling the stock of Commercial Activities Department which works only for reputed organizations as mentioned above.
•Totally responsible for all the branches incoming material from outside as per Packing list, Mill Certificate and differentiate the material as per required requirement
•Prepare & follow-up of Bids, Quotation, Purchase Order & E-Invoice
•Sales Analysis & Presentation of the Division segregating as per the product line
•Coordinating with Sister Concern Company & factories for Aramco & Sabic inquiry

Company industry:
Heavy Industry & Metallurgy
Job role:
Sales

Showroom Sales Rep & Product Specialist

April 2012 - May 2013

Khusheim.CO for Industrial Equipment

Dammam, Saudi Arabia

April 2012 - May 2013

COMPANY PROFILE.
Khusheim Company for industrial equipment is an ISO certified company serving Saudi Arabian market since 1954, through its kingdom-wide distribution:
 25 Retail outlets Kingdom wide
 14 wholesale distribution centers
 3 Regional Outdoor units consisting of various sales engineers
 A specialized team serving Industrial Projects
 7 service centers
 Excellent warehousing and Logistics facilities (1 central & 3 regional)

JOB DESCRIPTION

Showroom Sales Rep

 Receive clients and deal with them as reflecting the company message and policy, and work to meet Their current and projected through the marketing and promotion of goods and services and the Completion of this process the sale of these goods and services to them and work to ensure that all that Is new to them appropriately.
 Monitoring day-to-day cash transactions and work to adjust the cash and carry out daily inventory to Inventory adjustment
 Ensure those products on shelves in good condition and displayed well

Product Specialist - Makita Lightweight duty equipments.

 Obtain customer feedback and suggest appropriate product revisions if possible
 Coordinate with engineering teams in product development activities.
 Support marketing team in developing sales and marketing strategies for profitability
 Conduct product and sales training to the marketing team.
 Provide support for marketing and other promotional activities.
 Address customer issues and concerns in a timely fashion to ensure customer satisfaction
 Work with business team to identify new customers and to retain existing customers.
 Stay up-to-date with product knowledge, business flow, sales process and market dynamics
 Maintain complete documentation for all product related activities

Company industry:
Heavy Industry & Metallurgy
Job role:
Sales

Education

Economic CollegeAleppo University

October 2010

October 2010

Bachelor's degree, Management Information Systems

Syria

GPA (percentage): 65%

GPA (percentage): 65%

-

Skills

sales and marketing manager

Expert

Relationship Manager

Expert

Branch Management

Expert

Fire Safety

Expert

Marketing Management

Expert

planning

Expert

retail

Expert

supervising

Expert

APPROACH

Expert

ARTICULATE

Expert

CUSTOMER RELATIONS

Expert

DEVELOPMENT

Expert

INVENTORY MANAGEMENT

Expert

MARKET PLANNING

Expert

MARKETING

Expert

NETWORKING

Expert

SALES

Expert

SALES TRAINING

Expert

operations management

Expert

marketing communications

Expert

marketing research

Expert

key account management

Expert

mobile

Expert

negotiation

Expert

ms project

Expert

pumps

Expert

quotations

Expert

order

Expert

procurement

Expert

materials

Expert

operation

Expert

marketing mix

Expert

market research

Expert

marketing management

Expert

marketing strategy

Expert

purchase accounting

Expert

purchase contracts

Expert

purchasing

Expert

purchasing strategy

Expert

purchasing management

Expert

purchasing processes

Expert

supply chain management

Expert

purchase agreements

Expert

logistics

Expert

purchasing negotiations

Expert

lean manufacturing

Intermediate

problem solving

Expert

merchandising

Expert

wholesale sales

Expert

sales tax

Expert

sales coordination

Expert

digital marketing

Intermediate

web development

Intermediate

CRM “ Salesforce”

Intermediate

SaaS

Expert

marketing support

Expert

marketing solutions

Expert

marketing systems

Expert

persuasion skills

Expert

accounting

Expert

Fire Safety

Expert

Branch Management

Expert

Relationship Manager

Expert

sales and marketing manager

Expert

Marketing Management

Expert

Social profiles

Languages

English

Expert

Training and Certifications

Certifications
E-Commerce Supply Chain Management
Feb 2020
Digital Marketing - Online Presence
Feb 2020
Digital Marketing - Create and Manage The Paid Campaigns On Google Services & Social Media.
Feb 2020

Training
Clients Management
Chamber of commerce / Syria
Jan 2005

Hobbies and interests

Swimming
Reading