Digital Commerce Channel Manager NALI
Unilever - Egypt
مجموع سنوات الخبرة :11 years, 11 أشهر
- Ownership of the Channel P&L
- Reach shoppers (B2C) & retailers (B2B) anytime anywhere by ensuring coverage across e retailers/sub-channels of eCommerce
- Account/customer management, building, negotiating, and executing JBPs with eCommerce
- Work closely with the Digital Hub team and cross functional teams to build eCommerce excellence. - Lead the cross-cluster processes with scalable capability models and deliver best practices
- Accelerating Morocco eComm in Ice Cream.
- eCom channel integration in Morocco, Tunisia & Algeria S&OP cycle
- Ownership of the Channel P&L in the business.
- Reach shoppers (B2C) & retailers (B2B) anytime anywhere by ensuring coverage across e retailers/sub-channels of eCommerce.
- Account/customer management, building, negotiating, and executing JBPs with eCommerce Pureplay customers as well as driving the eJBPs with omnichannel retailers through the respective account teams in the markets.
- Identify Key Categories to win online via exclusive portfolio, offerings, and marketing plans by leading Design for eCommerce initiatives across the categories / marketing teams.
- Work closely with the Digital Hub team and cross functional teams to build eCommerce excellence.
- Lead the cross-cluster processes with scalable capability models and deliver best practices. - Primary KPIs of the role are;
o Turnover / Turnover Growth
o Market Share
o Execution KPIs - availability, visibility (search performance) and eCOM content deployment with customers
o B2B - reach / #of active customers