Khaled A العطار

Main Role: Plan, Manage, & Coordinate all Public Relations, Marketing, and Advertising Activity
- Develop and Implement marketing plans and projects for new and existing
investments
- Manage and Execute subsidiaries marketing requirements
- Monitor, Review, and Report on all marketing activity and results
- Manage the productivity of marketing plans and projects
- Determine and manage the marketing budget
- Deliver marketing activity within agreed budget
- Liaison with media and advertising agencies
- Monitor daily news on and offline, report to GM and respond to media
- Write, edit, translate, and proof read marketing, public relations, and press
release material
- Prepare Company’s Annual Report
- Assist in some HR and Admin tasks

- Establish the Public Relations & Communications Department
- Create, maintain adherence to the company’s PR & Comm. Policies and
Relevant Procedures
- Employ, manage, and evaluate department’s staff
- Oversee the PR & Comm. activities of sister companies (KUD, Flex Resorts
and subsidiaries, DAMCO, Osaka Japanese Restaurants)
- Open new business channels for group’s companies.

- Manage the Media Relations Unit
- Establish and maintain strong direct contact with news economic editors
- Links with local, regional, and international financial media
- Daily correspondents with journalist in and outside Kuwait
- Write, edit, review media releases (press releases, interviews, etc.)
- Liaise between media and company top management and staff
- Monitor and follow-up media releases
- Add value to media policy objectives .

- Writing, Editing News reports on different issues (Political, Economical,
Social, Cultural, Local, Regional, International, etc.)
- Editing languages: English-Arabic, Arabic-Arabic, Arabic-English
- Reports and Feature writing and editing
- Concluded numerous media and news courses arranged by KUNA Media
Training Centre (see attached documents)
- Correspondent to the 2002 Asian Games held in Busan, South Korea.

- Copywriting print and broadcast media (advertisements, radio, etc.)
- Assisted in marketing and media planning for many clients (e.g. MTC, FCC)
- Implement, follow-up and improve marketing plans and strategies for clients.

- Supervised, maintained and repaired fire stations wireless Network
- Assisted in the development and upgrade of wireless Network and equipment.