KHALID MOHAMMED, Area sales Manager Food Service

KHALID MOHAMMED

Area sales Manager Food Service

المراعي Almarai

Location
Saudi Arabia - Riyadh
Education
Bachelor's degree, BACHELOR OF BUSINESS ADMINISTRATION-Marketing
Experience
22 years, 2 Months

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Work Experience

Total years of experience :22 years, 2 Months

Area sales Manager Food Service at المراعي Almarai
  • Saudi Arabia - Riyadh
  • January 2018 to December 2020

الالتزام من خلال العمل في شركة المراعي بنمو صناعة الخدمات الغذائية وتزويد العملاء بالمنتجات والحلول التي تدعم احتياجات أعمالهم.
وكان لي شرف العمل في المراعي برو وهو قسم مبيعات مخصص لتلبية المطالب المتخصصة للعملاء في مطاعم الخدمة ومنافذ الوجبات السريعة والمقاهي والمطاعم والفنادق والمخابز والمطاعم التجارية والمؤسساتية والتصنيع.

Almarai is committed to growth of the Foodservice industry and providing customers products and solutions that support their business needs.
Almarai Pro is a dedicated sales division to meet the specialised demands of customers in quick service restaurants, fast food outlets, cafés, restaurants, hotels, bakeries, commercial and institutional catering, and manufacturing
At Almarai Pro, we understand & believe that as professionals our Success is linked to Your Success

Retail Sales Manager at Almarai
  • Saudi Arabia - Riyadh
  • December 2013 to December 2017

Area sales manager in General trad
1. Manage & monitor performance of Supervisors to ensure all areas deliver the targetted volume & margin
2. Achieve the budgetted volume & margin of Fresh, Foods, Juice & UHT products to deliver company’s targetted profit
3. Achieve the distribution target on a week to week basis in all trade channels as per the recommended product portfolio to optimize the sales & increse market share
4. Monitor and ensure that the orders of all products are in line with the market demand to control wastage & optimize sales
5. Ensure that all customers comply with company credit policy to avoid any financial loss
6. Make sure all employees adhere to Almarai quality & safety policy to ensure product quality & employee safety
7. Identify the training needs of Supervisors & provide/ facilitate the training inputs to equip them with the required skills & knowledge
8. Identify potential candidates from the team & coach them to provide career advancement

Assistant Director of auction at Al-Riyadh Development Company
  • Saudi Arabia - Riyadh
  • October 2010 to November 2013

• To achieve the highest return on investment and maintain its viability.
• assist in the administration of the project and carry out the tasks entrusted to him by the project manager.
• To assist in overseeing the operation of the follow through supervisors who follow.
• Assist in the preparation of periodic reports on the work of the project.
• To assist in overseeing the development of plans and programs and activities and follow-up implementation after approval.
• Ensure that the project tasks in accordance with the plans and programs drawn to him and in order to achieve its objectives.
• To assist in overseeing the preparation of the draft budget and submit it to the senior management and follow-up implementation after approval.
• provide suggestions for improving work and propose necessary amendments and practical.
• assist in the overall supervision of the administrative, technical and financial to all organizational units.
• supervision and guidance of the definition of the project activity through a cyclical company.
• Proposal Marketing Policies after coordination with the company's marketing management and follow-up implementation after approval.
• ensure the marketing and promotion services for the project.
• routing work to disseminate information about the project containing the stock to be put prices through the project site on the Internet and other media.
• Assist in the suggestions of marketing plans and programs.
• To assist in the preparation of annual marketing plans and forecasting revenue in coordination with the company's marketing department.
• overseeing the deployment image has the kind of project services among customers.
• supervising the implementation of media campaigns in accordance with well thought out plans.
• Supervision to organize participation in exhibitions and events related to the nature of the activity.
• guidance collects information and data about the activity of marketing, Mstvdi, agents and updated in order to take advantage of them.
• Participate in the preparation of necessary marketing studies to promote the services provided to customers.
• Build good relationships with customers.
• work on choosing the best security companies to do guard and maintain security.
• Follow-up to the security company and make sure they do their job effectively.
• Ensure work electronic security system applicable to the project.
• Follow-up to the maintenance and cleaning company for the project and to provide requirements in coordination with the Maintenance Department. And rationalization of expenses for using the energy and direction to the follow-up spare parts and insurance guarantee provided by stores.
• Supervision of preventive maintenance programs and periodic follow up the implementation of its programs.
•In addition to the following experience:
•Training and orientation for new employees.
•marketing research work and follow the movement of the competitors.
• Responsibility for inventory and knowledge needed for each product and market introduction of FIFO.
• work monthly reports and participate in the development of budgets.
•developing and directing team work to achieve the planned objectives of senior management.
•Verification of workflow in the required manner and follow the instructions.
•Follow-up of indebtedness for each client and ensure compliance with the allowable limit.
• assess the work of the staff.

Sales Manager at .Al Rabie Saudi Foods Co
  • Saudi Arabia - Riyadh
  • November 1998 to October 2010

TO ACHIEVE THE COMPANY'S OBJECTIVE BY PROPER CONTROLAND UTILIZATION OF MANPOWER/ RESOURCES ASSIGNED TO ME.
•Develop and guide the team to achieve the planned objectives of top management.
• Marketing research and follow the movement of the competitors.
• Responsibility for inventory and knowledge of the market need for each product and the introduction of functional expertise FIFO.
• monthly reports and participation in the development of budgets.
•Achieve the agreed sales budget in the respect area with the assistance of sales staff.
• Check the progress of work in the manner
•Focus on team spirit.
•Participation in exhibitions with jurisdiction.
•Follow-up of indebtedness for each client and ensure compliance with the allowable limit.
•Planning & sharing for sales budget .
•Maintain vigilance on Sales trends of own & competitors’ products line to review each area of weakness, strength and potential.
•Ensure payment comes in within the credit limits.
•Organize / Supervise exhibition, promotion & special events.
•Review collection status (Cash / Credit consignments) of customers & coordinates with accounts report to assure timely collections by sales staff.
•Control and supervise activities of all sales personal as per their job description.
•Evaluate staff performance.
•Implement company policy issue from time to time by head office.
•Ensure adequate cover of the area during holidays & leave vacation by assigning substitution.
•Training and orientation for new staff.

Education

Bachelor's degree, BACHELOR OF BUSINESS ADMINISTRATION-Marketing
  • at King Saud University
  • October 1998

بكالوريوس ادارة اعمال - تخصص تسويق - من كلية العلوم الادارية بجامعة الملك سعود

Specialties & Skills

Administration
Project Management
Team Management
Marketing
Problem Solving
Adaptability
Collaboration
Time Management
Handling Pressure
Work with application & programs SARAS (sales and Route Accounting System).
SKELTA (customer master workflow ,LTA contract, EPDA process).
Work with application & programs Success factor for HR process

Social Profiles

Languages

Arabic
Expert
English
Expert

Training and Certifications

POQ Adopter (POQ -pre ordering Quantity ) (Training)
Training Institute:
Almarai co
Date Attended:
October 2017
Almarai Leadership Exploration Program (Training)
Training Institute:
Almarai co
Date Attended:
January 2020
leading high performance teams workshop (Training)
Training Institute:
Dynamic learning
Date Attended:
October 2015
creating problem solving & decision making (Training)
Training Institute:
spearhead Training
Date Attended:
November 2015
Managing change (Training)
Training Institute:
spearhead Training
Date Attended:
November 2015
Certificate for human asset optimization :module one, two& three (Training)
Training Institute:
spearhead Training
Date Attended:
January 2014
Building customer relationship that last (Training)
Training Institute:
Ta'aheel center - Riyadh
Date Attended:
April 2003
Development of supervisory skills and team building work (Training)
Training Institute:
Globalization center
Date Attended:
January 2009
Participate in the skills of effective supervision program (Training)
Training Institute:
management consulting and training in Riyadh Altaweel center
Date Attended:
August 2008
Participation in the program of skills to deal with others in the work environment (Training)
Training Institute:
management consulting and training in Riyadh Altaweel center
Date Attended:
July 2008
Effective supervisory skills program (Training)
Training Institute:
Altawail training center Riyadh
Date Attended:
August 2008
Effective Communication (Training)
Training Institute:
Globalization center
Date Attended:
January 2002
active management & teamwork building (Training)
Training Institute:
Globalization center
Date Attended:
August 2001
The coach's workshop on the merchandising process, the fundamentals of in outlet execution excell (Training)
Training Institute:
coach Dick Thornton (consultain-Merchandising Speciallst
Date Attended:
June 2001
Developing managerial skills & teamwork building (Training)
Training Institute:
Globalization center
Date Attended:
February 2000
Business reporting writing (Training)
Training Institute:
Globalization center
Date Attended:
December 2000
Course in time management (Training)
Training Institute:
Globalization center
Date Attended:
April 2000
Certificate in Supervisory skills (Training)
Training Institute:
Globalization center
Date Attended:
December 1999
Seminar on product positioning :concepts strategies (Training)
Training Institute:
ICMR center in Riyadh
Date Attended:
June 1999

Hobbies

  • مهتم بالبيئة ومايساعد على حمايتها ونشر ثقافة الوعي