Group Head of Marketing
Fortes Holdings
Total years of experience :19 years, 4 Months
A large business group that owns and manages a diverse portfolio of companies in Education, Real Estate & Construction, and Health & Fitness verticals. Owns and operates International Schools, Nurseries, Fitness Club, and several freehold properties in Dubai.
• Responsible for driving core marketing strategies and initiatives across the group to ensure sustained growth and competitiveness
in the market place.
• As a member of senior leadership team, work closely with the Board of Directors and key stakeholders to design and implement
organizational growth plans and improve profitability and ROI for key stakeholders.
• Responsible for creating and controlling the marketing budget and tactical plans across the group.
Set up a product studio startup and helped a bunch of companies with their product strategy and marketing strategy.
• Launched several brands such as MeraLibrary.com, BookFalcon.com, Conferitus.com among others in diverse markets.
• Operations of the company suspended after about one year due by mutual agreement between founders.
Marketing Strategy and Implementation, Publisher Marketing Services and Online Transactional Revenues, Product Marketing, Public Relations, Branding and Marcom.
Managed a global marketing team across geographies, and responsible for Organizational Marketing and New Business Development strategies, Branding and Marcom.
Managed the Marketing Communication mix of the company including Planning, Strategy, and Execution.Market Intelligence / Customer Intelligence, Analyst Relations.