كلثوم مدثر

● Worked in conjunction with other departments (marketing & sales) to help with implementation of sales initiatives.
● Utilized the WhatsApp platform to reconnect with our past potential customers, implementing new sales techniques.
● Worked together closely with broker partners (Monsha’at & Fluidmeet) to effectively oversee and handle the leads they provide.
● Enhanced and refined the use of performance metrics inside the company with the goal of raising productivity and performance level overall.

Achievement: Developed comprehensive reports detailing daily leads, monthly sales, annual trends and regional comparisons for Saudi branches, enabling the manager to track and analyze performance effectively.

● Responsible for planning and executing BME website, SEO/SEM using the database marketing.
● Maintained the social media presences by advertising Blackboard services and upcoming events.
● Prepared report performance of all digital marketing campaigns and delivered the analysis.
● The point of contact between agencies and other vendor partners (Ellucian)

Achievement: Boosted content visibility and engagement on social media platforms, particularly LinkedIn, resulting in the successful introduction of new prospects to the company. Leveraged data collected from the LEAP Event 2022 to strategically target and attract potential leads, expanding the company's network and enhancing brand awareness effectively.

● Represented Dalil Al Muhit that clarifies the requirements and the procedure for services provided by the Ministry of Investment, to startup investors that are interested in opening a company/office in Saudi Arabia.
● Identified new referral sources and followed up with ejected clients to find out needs to re-establish services.
● Executed a marketing plan through an agency as well as email campaigns.

Achievement: Consistently conducted 20 cold calls daily with an impressive closing rate of 10% to 20%. Surpassed sales Key Performance Indicators (KPIs) by an outstanding 50%, showcasing exceptional sales performance and effectiveness in engaging prospects to drive revenue growth.