Business Development Executive-Asia Pacific, ME & Africa
Ding
Total years of experience :9 years, 0 Months
Operator relationship
- Develop and implement Asia Pacific, Middle East & Africa strategy; launch partnerships with mobile operators, account management and revenue growth for the region
- Manage Million $ monthly revenues with telecom operator accounts
- Providing support for partnership relationship in Middle East, Particularly UAE, Saudi, Qatar, Bahrain, Oman & Kuwait
- Review operator proposals, Identify new products and support launch
Operator Launch
- Negotiating the best commercial terms in a contract
- Initiated group level engagement with VEON, MTN & Axiata
- Act as a bridge between Ding and Operator technical & Finance teams during launch
- Resolving technical and payment issues post launch
Marketing
- Designing, suggesting and executing operator funded bonus offers for customers
- Design Marketing proposals for operator budgets for retail, P2P & Online Marketing campaigns
- Identifying areas of improvement and working with the team to achieve the same. Market Survey study along with Retail, Online & P2P teams
- Customer surveys to understand effectiveness of a marketing promotion
Data Analysis
- Big data Analysis by operators and send markets
- Budget allocation for promotion programs based on data Analysis
Price Updation: Coordinating with pricing teams based on commission or denomination change
Sales Reports: Daily, Weekly, Monthly and Annual reports
Reviewing new & existing projects and providing Insights to the management
Increasing business opportunities through various routes to the market
Signing channel partners and supporting existing distributors
On field Price Surveys to check the competitors pricing and prepare reports to Management
Monitoring distributor pricing for Asia & Middle East
Periodic forecasting, budgeting and reporting
International visits to identify the potential for gems
Organizing event launch & preparing press release
Responsible for Sales, Margin and overall category management of Toiletries (Non Food in Food) Category nationally consisting of Personal Care, Cosmetic and OTC
Development and building of assortment in line with customer profile (Traders, Ho Re Ca and Institutions) on a National Level
Handling pricing and promotions for each of the customer segments at a National Level
Negotiation of best Commercial terms with suppliers on an Annual basis, Category Development, Penetration into new segments of Customers/Category
Involved in Budget planning and implementing of strategies & promotions to achieve sales and margin target
Suggesting development and maintaining system for efficient inventory and Price management (Goods Management System)
Developing extensive marketing and promotional campaigns for the products via media such as catalogue and News Paper advertising campaigns
Visual merchandising at a store level
Product and Vendor selection: Identify and Appoint new vendors for local supply
Planning and Control at store in terms of floor layout design, space allocation for categories and visual display
Stock turn management in order to make the store ambience customer friendly and to deliver optimum returns per sq.ft
Client Servicing & Delivery Support
Exposure to US retail Market data in IBM mainframe and JCL (Job Control Language) environments and knowledge of US Consumer Packaged Goods Industry
Working directly with the clients, understand their requirements and ensure timely delivery.
Managed high revenue Accounts like Pepsi, J&J, Philip Morris, RJR, Frito Lay, etc.
Client Meetings: Leading the Day-to-Day interaction with the clients on all operational issues.
Making sure that the Monthly, Quarterly, and Annual reports are delivered to the clients on schedule after quality check.
Extensive Analysis of Past and Present Data to handle client queries pertaining to the reports delivered
Engage with clients to develop and streamline data reporting needs across their multi-tiered sales, marketing and category management organizations
Performing Data investigate and drilling in case of any bad or corrupt data reporting from retailers across US and providing resolution to clients and time frame to correct the same
Identification and mitigation of process bottlenecks through the LEAN and Six-Sigma principles
Co-coordinating with other cross functional departments within the organization (Coding, Database Management, Supplier services, Reporting team and Panel team) to ensure the client satisfaction
Sampling & Projection Team
Transition of Phase II of Sampling Team from IRI to Symphony
Drafting and maintenance of Systematic Operating Procedures and checklists
Managing the assigned outlet (Tobacco, Liquor, Drug, Mass & Deca) responsibilities end to end
Interact and co-ordinate with other Supplier Services teams for issue resolutions and delivery of high quality data.
Managing the quality of sample
Keeping track of Market place events, its implication on sample and taking proactive action
Maintaining healthy rate of sample for IRI and Client Customized geographies by performing regular Market Reviews and Release Monitoring
Identifying suitable stores across all outlets to enter sample in place of an existing store
Recruiting new stores for IRI by interacting directly with the retailers to meet Sampling requirements
Proactively identify failures/issues with data/process, investigates, resolve/suggest resolution or escalate as necessary
Training and Mentoring new recruits in India and US
Establishes, develop and maintains business relationships with current and prospective customers in the assigned territory/market segment to generate new business
Make telephone calls to existing and prospective customers
Discuss Client credit card needs and suggest how to meet those needs
Provide suggestions to valued customers for a credit card upgrade
Responsible for sending credit card catalogues to prospective customers
Obtain Leads from existing customers who may have interest in using credit cards
Respond to customer problems and complaints via Email and Telephone
Upselling of various other client Products
- Dual Specialization in Marketing & Finance. -Medal of Honour- Social skills, for extensive participation in various extracurricular activities during the MBA program. -Nominated Student Leader for EVIGNA – 2010, Inter - collegiate Management Fest of Bhavan Marshall Institute of Management (South India level). -Collected funds for NGO’S namely Arpitha Abode and Raj Prakash Trust Projects:- -Consumer Behaviour Analysis at Pantaloons India. -Strategic Planning and Budgeting for YAHOO Inc. -Risks in Inventory Management Systems for Implementation of SAP at GOODRICH, Bangalore. -Quality Assurance in food processing at the Akshaya Patra Foundation, Bangalore. -Market Place – Online Simulation Game.
-Bachelors degree in Science (Chemistry,Botany & Zoology) - Won several tournaments as a part of St. Josephs hockey team (SPIEL 07, Dr ISAAC ABHRAM 07, SPIEL 06, ST. Josephs Tournament 06, Runners up in Christ College 07 &Bangalore University tournament 05)