Marketing Executive
Gazzaoui & Partners Qatar
Total years of experience :6 years, 8 Months
An electro-mechanical supplier and solutions provider that addresses the evolving MEP needs of the construction industry in Qatar. Part of Gazzaoui Group Holding SAL that has been supplying the Lebanese market since 1936.
• Marketing efforts for GPQ, ACQ and EOD; subsidiary wholly owned by GGH.
• Executing marketing and promotional materials valued up to $279, 000 to elevate sales for new and existing products, including Barwa Retail Showroom.
• Initiating digital marketing strategies covering websites, email blasts, and SMM.
• Co-marketing campaigns and events with partners such as Xylem, Siemens, Schneider, Bticino, Legrand, Jung, Katko, Charlotte, and OBO.
• Maintaining business relationships with Consultants, Architects, and Interior Designers.
• Uplifted marketing communications and adverts such as Company Profile, Brochures, Signages, Banners, and Displays.
A startup project based on my diploma which launched to a registered marketing agency. Emphasizing a focus on clients' Marketing Business Strategy from conception to completion to increase growth & profitability.
• Content creation and implementing eMarketing initiatives to boost CVR, CTR & PPC.
• Generated a 60% uplift in organic traffic within 3 months for a client’s account.
• Measuring and reporting on performance of all campaigns in relation to ROI & KPI.
• Influencer Marketing and collaborations such as Harvey Nichols Doha & DECC.
Microsoft & IBM business partners; focuses on selling and supporting a full range of enterprise software solutions to the governmental sector of Qatar & Kuwait (B2G).
• Started the Marketing Department, IBM Co-marketing.
• Microsoft Cloud customer case study, customer one pager & Partner Awards 2020.
• Established relationships with the public sector & tactical strategic solution partners.
• Organized the Towards Digital Transformation event for 270 clients in Kuwait.
• Marketing Campaigns for CMS TAWASOL under MOTC agreement built using IBM.
• Published newsletter such as: EBLA 2020 Event.
• Managed Governmental Entities Accounts: MOTC, QSL, QFMA, QCCI, GCO, MME. COVID-19 Efforts:
• Project Lead Generation: Azure Windows Virtual Desktop & Microsoft Teams.
• COVID-19 Awareness: Front Line Heroes Marketing Campaign.
• Generating leads & driving B2B sales while maintaining relationships to retain clients.
• Growth Marketing Automation - Mobile Marketing CRM using Braze Tool.
• Review users and consumers' criticisms to build on enhancing company services.
• Customer Video Testimonial, Roadshows, Event X Time Out.
• Led sales department with highest quarterly sales by 200%.
• Adept in using digital marketing platforms to increase sales and overall productivity.
• Assist in operation managing of projects in order to track time and deadlines.
• Organizing ongoing projects such as AUB, Mercedes Benz, JGROUP, COOP, IFP.
• Extended contracts by addressing concerns while negotiating new agreements that satisfies the needs of clients.
Managed social media accounts and created 100% of content presented on website blog, posts and digital brochures resulting in an active community of followers.
Scan Project Study: analytical, indication, creative and feasible action plans decisions that were implemented on site for the goods' benefit of Nestle.
Coordinate the distribution of finished goods and negotiation skills to secure the best prices from suppliers and service providers.