LARA ABBOUD

• Develop and execute sourcing strategies, negotiate with suppliers, and manage
procurement to ensure quality and cost efficiency across product categories. Maintaining
continuity from the previous role.
• Manage multiple international accounts, ensuring consistent communication and creating
long-term relationships. Lead business development initiatives, optimizing operational
performance and supporting the expansion of market presence.

• Design and develop strategies and plans for new brands to launch in the local market.
• Prepare market studies to define the brand positioning and targeted audience.
• Work and Brand book (guidelines).
• Control pricing and competitors activities.
• Search for new opportunities.
• Set the digital, offline and online marketing plan.

Attend trade fairs, in Europe & overseas, to source and select a new collection of
products
* Set Department strategy, business plan, prepare budget, develop assortment plan &
design pricing strategy
* Negotiate contracts, prices & terms of business with suppliers & review
opportunities to make business savings
* Follow up on P&L department
* Plan all communications and media actions including online and social media in
coordination with Marketing team
* Monitor sales performance, stock level and all KPIs (average ticket, # of transactions,
average value/pc sold, UPT…)
* Regularly review performance indicators, such as sales and discount levels
* Manage plans for stock levels
* React to changes in demand and logistics
* Write reports and forecast sales levels
* Analyze the CRM data to understand the customer behavior
* Liaise with shop personnel to ensure supply meets demand
* Arrange transport of goods and track orders to ensure timely delivery
* Manage promotional activities to establish and maintain product branding

• Atend International fairs to source products.
• Set department strategy, business plan, Budget, develop assortment plan and design
pricing strategy.
• Negotiate contracts, prices and terms of business with suppliers and review opportunities
to make business savings.
• Follow up on P&L.
• Cordinate with the marketing department to tailor customized marketing activities related
directly to the type of products.
• Monitor sales performance, stock level and all KPIs.
• Write reports and forecast sales.
• Analyze the CRM data to understand the customer behavior.
• Liaise with shop personnel to ensure supply meets demand.
• Follow up on the goods transportation with the logistics department to ensure timely
delivery.

Handle orders with local suppliers
* Prepare Sales analysis reports
* Follow-up on transfers between stores
* Monitor sales & performance
* Prepare and deliver new collection trainings

• Handle orders with local suppliers.
• Prepare sales analysis reports.
• Follow-up on transfers between stores.
• Monitor sales & performance.
• Prepare and deliver new collection training.

Respond to customers queries, via, mail, phone and chat
* Update internal database
* Give customers information about products and services
* Prepare reports about tourists visit to store
* Prepare Tax free forms for shoppers to claim back the VAT
* Assist in the wedding list service

• Respond to customers queries
• Update internal database
• Analyze and generate reports for mall visitors demographics and profile
• Prepare Tax Free forms for shoppers to claim back the VAT
• Assist in the wedding service