Lara Daya, Sales and marketing executive

Lara Daya

Sales and marketing executive

Marwan and khaled couture

Location
Lebanon
Education
Bachelor's degree, Advertising and Marketing
Experience
2 years, 9 Months

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Work Experience

Total years of experience :2 years, 9 Months

Sales and marketing executive at Marwan and khaled couture
  • Lebanon - Beirut
  • September 2018 to November 2018

- Handling the company’s portfolio
- Developing new content for the company’s official website
- Creating new marketing strategies in order to inhance sales within the Lebanese Market
- Contacting suppliers within the MENA, Far East and Europe regions
- Promoting the social media exposure through the company’s Instagram and Facebook platforms
- Contacting fashion bloggers and influencers in order to collaborate new digital marketing strategies within the company’s market approach
- Handling all client needs indoor
- Setting up meetings for bridal and haute couture clientele
- Communicating with stylists overseas in order to dress up public figures / stars for Red Carpet and Gala events in order to gain international exposure for the brand name of M&K Couture
- Approaching the media in order to gain publicity for the brand name

Part time Economics & Sociology teacher at Eidyia Private School
  • Lebanon - Beirut
  • January 2016 to July 2017

- Taught early teenagers individual agenda classes
- Drafted IQ tests and homework
- Developed and worked along the psychological path that helps resolving the main issue of the students’ weaknesses
- Helped students create and analyze surveys
- Taught private Brevet and Terminale lessons for the official examinations

Intern in advertising at Artmarks Agency
  • Lebanon - Beirut
  • July 2015 to November 2015

- Initiated the below the line advertising campaign for an Airline agency
- A to Z strategic planning for the launch of the agency within the market
- Researched and planned a marketing campaign for newly opened mall in Iraq
- Handled minutes of meeting / daily reporting / company profile
- Handled stationary booklets and filing systems for libraries

Intern in the client servicing department at M&C Saatchi
  • Lebanon - Beirut
  • July 2013 to September 2013

- Supervised briefs for the creative departments of “Wadi Al Akhdar”
- Benchmarked competitors in order to enhance social media
- Analyzed the American markets in order to increase sales in the U.S
- Strategic plans in order to meet retailers needs and wants
- Developed new research ideas for Banks in the Lebanese Market

Sales Trainee for Fine at Khalil Fattal & Fils
  • Lebanon - Beirut
  • July 2012 to September 2012

- Planned and coordinated various tasks with the Sales & Merchandising team
- Implemented sales calls & prospects into the Lebanese Market
- Studied the market with the Brand Coordinator
- Understood the importance of visibility, branding and availability of the product

Education

Bachelor's degree, Advertising and Marketing
  • at Université Sait Joseph
  • July 2015

Specialties & Skills

Branding
Interpersonal Skills
Advertising
Marketing
B2C marketing
ADVERTISING
BRAND MANAGEMENT
INDESIGN
ECONOMICS
BUSINESS ADMINISTRATION
ADOBE PHOTOSHOP
BATCHELOR
MARKETING

Languages

Arabic
Expert
English
Expert
French
Expert

Hobbies

  • Swimming
  • Traveling
  • Reading