Laura Stephany Ulloa

• Developed and implemented comprehensive growth strategies for established entrepreneurs, enhancing their market presence.
• Conducted in-depth audits to identify opportunities for content optimization and engagement improvement.
• Led a masterclass on AI-powered image creation, equipping brands with innovative marketing techniques.
• Crafted and executed short-form video strategies that increased audience engagement and brand visibility.
• Optimized social media algorithms to boost organic reach and drive follower growth.
• Collaborated with cross-functional teams to align branding efforts and create cohesive content systems.
• Leveraged data analytics to inform decision-making and refine marketing approaches for maximum impact.

• Achieved a remarkable 1, 385% growth in Instagram reach, boosting followers from 1, 869 to 25.9K in less than two months through a strategic TikTok-first approach.
• Amplified inbound leads by 1, 078% by effectively integrating short-form video, SEO-driven copy, and Meta content tailored to buyer intent.
• Enhanced brand visibility by securing top positions in TikTok search results for industry-specific keywords, fostering organic engagement and sales discussions.
• Led the production of user-generated content (UGC), lifestyle, and commercial assets across Meta, TikTok, and Google, ensuring alignment with brand messaging and audience preferences.

• Founded and scaled a boutique marketing agency specializing in social media strategies for healthcare, retail, and furniture brands across LATAM.
• Boosted client engagement by 78% through innovative rebranding, comprehensive content audits, and targeted performance-driven social media strategies.
• Provided strategic marketing audits and consulting to business owners, enhancing their brand structure, scalability, and ROI.
• Led and coordinated international creative teams in design, video, and copy, ensuring seamless execution of integrated social media campaigns.
• Developed and implemented growth marketing initiatives that fostered brand loyalty and expanded market reach.

• Developed and implemented innovative growth strategies for SMEs, boosting social media audiences significantly.
• Orchestrated impactful PR and brand activation events for renowned brands like Starbucks and Adolfo Domínguez, enhancing brand visibility and fostering community engagement.
• Managed comprehensive execution of photography, advertising, and communication initiatives, ensuring brand consistency and optimizing campaign performance.
• Leveraged data-driven insights to refine content strategies, driving audience engagement and brand loyalty.
• Collaborated with cross-functional teams to create compelling content that resonates with target audiences and aligns with brand objectives.