Lidia Nekrasova

-• Managing portfolio of local and overseas key accounts, generated AED 45M Revenue in 2016;
• Initiating and supervising chain activities for main markets - UK, German, CIS and East European markets, resulting more than 18% YOY increase;
• Monitoring market trends, activities and competitions per hotel per market;
• Developing contracting, budgeting, sales and pricing strategies for 30 hotels in UAE.

quote and negotiate Travel Trade contracts with Tour Operators for FIT business;
- monitor accounts performance and set development plans along with targets;
- conduct regular research on market situation and competitions trends.

· Generate and maintain customers of travel trade segment through various sales activities, thus ensure complete coverage of own portfolio of accounts and achieve targets and maximum
productivity
· Formulate and negotiate Travel Trade contracts with operators / agents for FIT business,
leisure groups and any other required business correspondence
· Closely Monitor Accounts Revenue and business production for Travel Trade and Wholesale
Accounts and maintain up to date Account & Contact Database in property management
system
· Have comprehensive and up to date knowledge of all the properties’ unique selling points,
features, amenities, services and policies
· Co-ordinate and communicate with Outbound Sales Offices with regards to accounts /
markets what are serviced by the Outbound Sales and also produce Sales Leads for other
Rotana Hotels outside the coverage area
· Update the hotels on the negotiation / progress of every event and use the technology
available for reports, communication and client correspondences
· Provide feedback to the Director of Sales - Travel Trade on changing market conditions,
review direct competition and conduct regular research

Serve and overlook Leisure and Corporate Accounts through various sales activities (face-to-face sales calls, telephone calls, entertainment, site inspections, etc) thus achieve targets and maximum productivity
• Prepare groups quotations for MICE and leisure
• Conduct show-around of the Hotel’s facilities and assist in the follow up on property specific bookings and systematically handle all leads received direct by the Hotel - in coordination with the Area Sales Office
• Achieve quarterly sales calls targets and monthly entertainment targets
• Search for new Accounts and Source of business for the Hotel
• Review direct competition and conduct regular research & incorporate all the information in the weekly and monthly reports
• Promote Food & Beverage outlets sales and meeting & conference rooms
• Responsible to implement all Sales & Marketing plans and maximize business opportunities
• Work closely with the rooms division to maintain high guest satisfaction

• Maximise rooms revenue through the conversion of telephone calls into sales
• Handle faxes and emails pertaining to rooms reservations
• Identify Sales opportunities through individuals, Corporate Accounts, Wholesalers and Travel Management companies

• FO procedures, cashiering
• Managers reports (deposit due, credit limit, no show and cancellation)
• Guest Relations responsibilities, VIP arrivals; Site inspections

restaurant reservations, table allocation
guest service, providing information about all hotels facilities
cashiering

all Front Office procedures, visa support and immigrations documents
accounting, cashiering, sales, rate discounting
guest relations, work with guest complains, pre-stay and after-stay guest contact, controlling of guest satisfaction
room management

• cashiering and accounting, credit operations
• customers consultation, retail sale, inventory control, stock management

work with guest complains, restaurant reservation, hotel presentation

assistance to director, perform general office duties
correspondence with foreign partners, negotiations, interpretation
handle all types of documentation, incoming and outgoing correspondences