Lijosh Jose

Role:
• Spearheading Fujisoft Cloud Marketing Team in UAE for acquiring customer, influencing & accelerating new/existing business opportunities through marketing programs, digital media, marketing campaigns and strategic partnerships
• Responsible for optimizing & analyzing AdWords marketing efforts
• Designing & implementing marketing plans in alliance with vendors to obtain regional growth & revenue objective
• Formulating digital marketing strategies; delivering online marketing plans for building new / existing sales to grow customer base in UAE
• Identifying creative & effective ways to communicate organization message through effective digital marketing strategies including communication via internet & social media, e-mail campaigns and other search & display platforms
• Evaluating & reporting key findings and implementing strategies to improve online marketing efforts

Highlights:
• Successfully increased revenues, profits & market share of Fujisoft Cloud division by 30% by developing Multichannel Digital Marketing strategies
• Merit of receiving award /appreciation for cloud business contribution in 2014
• Essayed a stellar role in formulating digital marketing management strategies and educated team to manage multiple social networks, effectively track conversations and measure campaign results
• Distinction of implementing Search Engine Optimization (SEO) plans which resulted in increasing traffic and overall search ranking of Fujisoft
• Played a key role in optimizing Pay-Per-Click (PPC) campaigns that led to an increase in overall traffic

Role:
• Designed & implemented Search Engine Optimization (SEO) plans and created roadmap for actions
• Accountable for:
o Maintaining company’s websites, SEO & social media and analyzing traffic using Google Analytics
o Utilizing Google AdWord key research tools to track progress & performance
• Handled activities related to preparation of presentations, comprehensive online marketing strategies, reports & forecasts, etc.
• Identified opportunities by searching various electronic digests, printed materials, lists, etc.

Highlights:
• Successfully managed sales & marketing efforts of Emtech’s system integration business with AED 1M in annual revenue
• Essayed a stellar role in introducing digital & search media as means to develop leads and implementing comprehensive digital media strategy
• Holds the distinction of developing various leads via e-mail, social media & search media and boosting traffic to corporate by over 35% which resulted in at least 5 -10 closed deals
• Played a key role in optimizing Pay-Per-Click (PPC) campaigns that led to an increase in overall traffic by 250%, page impression by 215% and revenue generating conversions by 60%

Role:
* Managed advertising campaign and developed social media marketing & media plans for enhancing brand identity
* Accountable for:
o Increasing local market share of the products by utilizing the strategies
o Working with a team of 50 people to understand consumer behavior
* Provided assistance in product development
* Formulated strategic plan including pricing and new promotional approach
Highlight:
* Steered efforts in developing marketing strategy for ‘Smart Eating’ line of healthy food after identifying opportunity to
differentiate from other brands
* Merit of creating brand awareness across Staffordshire on Sainbury’s home brand “Taste the Difference” to hit £1billion annual sales