Strategy & Analytics Manager MENA
Empire International
Total years of experience :16 years, 4 Months
- Manage the Strategy & Analytics team
- Plan and develop the company’s strategic goals in GCC and Levant territories, lead the evaluation of new opportunities
- Lead analytical exercises related to performance assessment and enhancement, discovering patterns and trends, market
development, market monitoring and competitive landscape
- Lead budgeting exercises
- Build financial and forecasting models
- Improve the department’s data capabilities through conceptualizing and managing the implementation of an advanced
data visualization and analytics platform
- Lead initiatives related to optimization of data flow
- Assist in marketing campaigns analytics, testing and optimization
- Ensure on-time and accurate analytical deliverables to the company’s major clients
- Analytics and Strategy advisor to the Board of Directors
- Researched new opportunities, assisted in setting company’s roadmap
- Innovated, studied, priced and executed customer centric products and services (Value proposition, product
positioning and strategy, business cases, project management and go to market strategies)
- Mentored the team, validated their work and business cases
- Followed up on marketing activities and ensured that product is in line with the initial vision and positioning
- Managed tariff modeling and budgeting activities
- Developed promotions and marketing campaigns driving take up and revenues
- Performed market and competitive trends research and analysis
- Elaborated studies and business cases related to new and existing services
- Provided statistics, insights and recommendations to the Board of Directors
- Monitored company key metrics
- Handled budget analysis and forecasting
- Analyzed, developed and maintained key applications
- Translated business needs into tangible solutions
