Luay Jebawi

Strategy - Director at Lina's & Dina's

• Kuwait
• My current job since March 2015

Lina’s & Dina’s is a diet center and catering company with a turnover operation of $XX Million(Confidential)
CXO/Retail Strategy Director
Overview: Assigned to lead the entire operations of the company and improve quality performance and reliability.
Exceeded plans for growth, achieving revenue of $10 million within two years while maintaining high profitability levels.

• Voice of Shareholders, Cost & Operational Efficiencies
 Drove cost-reduction initiatives resulting in $10 million in savings over 3 years through capital infusion and process automation.
 Spearheaded 35 percent cost reduction by leading hardware/software redesign of the access control system, resulting in improved performance, increased reliability, and additional features.
• Opportunity Analysis, Market Expansion
 Developed and implemented an indirect lending program filling a need as identified by customer feedback.
 Overachieved a 300 percent annual increase in Coops & Hypermarkets business with new targeted accounts by formulating and implementing key marketing and sales-management programs.
• Quality Service, Capability Building
 Led the corporate team to achieve ISO 22000 certification.
 Developed quality service and improved service levels by 20%.

Country Commercial Manager at Kout Food Group

• Kuwait - Al Kuwait
• August 2012 to September 2013

Kout Food Group is a market leader representing world-famous brands in hospitality in Kuwait with franchises like Burger King, Pizza Hut, Applebee’s, Taco Bell, Burj Al Hamam, Ayyame, Kabab-Ji, and Scoop a Cone across 200+ outlets. International presence in the United Kingdom across 163 stores: Burger King, KFC, Little Chef, Costa Coffee, Maison Blanc & Cha Cha Moon.
Country Commercial Manager/Consultant
Overview: Assigned to run an operation leading 12 key sales & marketing managers while simultaneously bolstering sales in its own territory to new countries.
Introduced New Franchise Agreements increasing yearly sales by 32%

• Cost & Operational Efficiencies, Opportunity Analysis
 Saved $5 million annually, reduced fixed spending by 10%, variable overhead by 19% through cost-improvement initiatives, and better utilization of resources.
 Led development of yearly contract control that was completed 20 percent under budget and generated cost-saving 30 times higher than projected.
 Introduced a flexible time schedule that reduced labor costs by 27 percent.
• Organizational Development, Restructuring, Capability Building
 Developed strategy turning around product line to profitability: loss ratios to 60 percent.
 Accelerated time-to-market for embedded software by 25% through the utilization of software quality tools, optimization of debugging methods, and timely personnel training.
 Utilized modern teaching methods such as e-learning and team learning.

Country Business Development Manager at SODEXO

• Saudi Arabia - Khobar
• August 2012 to September 2013

Sodexo is one of the top pioneer multinational names in the global catering field and facility management.
Country Business Development Manager
Overview: Assigned to lead the entire commercial process, financial risk, and bids review. Develop new clients, increase market share, and be an integral part of contract negotiations. Develop and provide training and understanding of the contracts to the site team. Build technical services operations estimate. Utilize propriety estimating packages.

• Building the Business, Building the Organization
 New Clients with Mega Projects: Ma’aden Aluminium, Ma’aden Phosphate, SABIC, Samsung, Hyundai, and other clients like OHL Arabia, SAR, SINOPEC, STX Construction, Schlumberger, Worley Parsons, Exxon Mobil, Seadrill, Transocean, ADC & SNC Lavalin, ArcelorMittal, Tasnee, Solb Steel, Chevron, Baytur.
 Personally, serviced over 100 active accounts and prospected over 150 inactive dealerships

Managing Director at LITE CONCEPT FOR IMP/EXP CO., Ltd

• Kuwait
• July 2007 to August 2012

Overview: Assigned to develop and implement strategies, optimize business profitability, manage P&L, and ensure brand equity.
Engaged in the foodstuff supplies sector with a chief clientele comprising leading international chains such as hypermarkets, Coops, and Horeca.
• Key Achievements:
 Established the company from scratch.
 Formed regional sales networks with over 100 points of sales, multiplying revenue sources and profitability.
 Launched new international brands for the first time in the GCC and the Middle East.
 Acquired and introduced Main Clients TSC, Carrefour, Geant, Gulf Mart & Kuwaiti Coops.

Senior Executive Consultant at TECHNO SERVICES FOR MANAGEMENT & ECONOMIC CONSULTING CO

• Kuwait
• August 2004 to July 2007

Leading advisory, decision support, mergers, acquisition, restructuring consulting firm & change management.

General Manager at GULF INTERNATIONAL STONES TRADING EST

• Saudi Arabia - Jeddah
• May 2002 to July 2004

Jeddah - Saudi Arabia
The company is a leading international manufacturer, distributor of Saudi granite & Intl. Marble products for major local infrastructure & international projects.

Responsibilities :Sales, P&L, Marketing, and Export

Sales & Marketing Manager at MARBLE & GRANITE INTERNATIONAL CO., LTD

• February 1997 to April 2002

Bin Laden Group) Jeddah- Saudi Arabia
The company is the largest marble and granite producer in the Middle East employing more than 4, 000 employees.
Global mega projects in KSA, GCC, MEA, the Pacific Rim, Canada & the USA.

Business Dev. Manager at Mimar Trading Group

• January 1995 to January 1997

Sales Business Development at Arabia Roots

• Saudi Arabia - Jeddah
• August 1993 to January 1995

Business Dev. Executive- Arabian Roots Trading - (Bin Laden Group) - Jeddah
Building Materials & Power Tools
Marketing & PR Manager, Arabian Technical Factory - Jeddah (in parallel)
Electrical Distribution & LV Switchgear

Marketing Sales Representative at Telectronic Inc

• Lebanon - Beirut
• October 1988 to September 1992

Internship