Lyralen Inso

The BFA major in Advertising Arts (BFA-ADVART) program provides knowledge and practical skills to students in areas of art management, creative writing, information design and advertising. It aims to produce graduates, who are competent and are well-trained for the leadership and competition in the local and global industry of advertising and artistic production. The program covers concepts of advertising applied in printed and electronic media such as posters, magazine and television advertisements. It also includes aspects of graphic arts, photography, painting and sculpture. Visual presentation skills, commercial arts technique and advertising approaches form the core of this program. Innovative projects expose students to actual involvement in current technical issues and methods for expressing international trends as well as native traditions and lifestyles.