Senior Manager - Product Development
Alrajhi bank
Total years of experience :26 years, 4 Months
Assist in the formulation of new products, business requirements &
marketing strategy to build the corporate Banking business
• Support the production of the annual product road-map and marketing plan, implement and monitor the business and product performance (MIS)
• Formulate product approval documents, policies and procedures and ensuring that all process and business requirements are Shari’ah compliant
• Conduct product training
• Present detail product offerings to key clients where required
• Develop and manage marketing strategies to establish product positioning for maximizing product use and meeting product revenue targets
• Lead & direct the sales and distribution channels for achieving the desired market share and budgeted business growth
• Assess market needs and creatively package the products set to fit the market
• Enhance existing products and repacking
• Lead database analysis to predict product usage, potential market penetration and new opportunities
• Review and monitor competitive products and champion strategies to ensure competitive edge
• Review product programs and make enhancements/modifications
• Develop product documentation in coordination with various functions
• Conduct market research as appropriate
• Conduct / arrange training for branch front-line / sales staff as necessary to ensure better communication with customers and more efficient sales process
• Monitor and control overall product financial health
Head of Product Development - Doha Islamic - Doha Bank -Head Office - July 2007 to Present
• Reporting to Head Doha Islamic.
• Managing All Islamic products across various products’ life cycle.
• Managing all product activities throughout bank’s branches.
• Find our bank share in the market & compare it with bank competitors through (Profit rates, Documentations & timing, Sales force per branch, Problems facing our customer service & sales )
• Creating and develop products that can competes conventional products.
• Enhance existing products in order to compete in the market.
• Monitoring Branch performance and compare it with budget.
• Managing sales team across branches & business partners.
• Approving product’s policy modification & procedures.
• Holding marketing campaigns & product promotional events.
• Conducting product awareness
• Attending regular meeting discussing with CEO actual figures, strategic planes and performance through ( Steering Committee, Transformation plan, head office, branch managers ) meeting
• Setup Regular meeting with sales team.
Other than the above, I have been assigned to assist in the following projects:
1. Establishment of Joint Venture with Yemeni Bank ( Retail Committee )
2. Assist in establishing action plan to issue 1 billion Dollar Sukuk for Renewable energy projects
• Reporting to Head of Retail Banking Sector.
• Managing the Auto loan® product across various product’s life cycle.
• Managing all product activities throughout bank’s branches.
• Managing product’s sales operations across branches & business partners.
• Approving product’s policy modification & procedures.
• Holding marketing campaigns & product promotional events.
• Conducting product awareness sessions to corporate business partners
Auto loan Assistant Product Manager - Auto loan Sales Department - Arab African International Bank - Head Office - Dec. 2005 to May 2007
• Reporting to Head of Retail Banking Sector.
• Supervising Autoloan® activities across various product’s life cycle.
• Supervising related product activities throughout bank’s branches.
• Sharing in setting product’s credit policies & procedures.
• Holding marketing campaigns & product promotional events.
• Conducting periodical policy & area management training for fresh candidates
Assist in preparation of retail ( Asset products ) budget for 2003.
Built 2004 retail ( Asset products ) budget.
Assist in preparation of retail ( Liability products ) budget for 2004.
Cross selling for the retail products by ( presenting financial products to clients using procedures and techniques explained in the break - in - training program ), Verify turned in application & documents to confirm to our credit approval criteria.
Preparing internal periodical reports that help in assessing the position of retail profit compared with the budget of the period with a full analysis.
Assist in the preparation of rescheduling agreements.
Preparing internal periodical reports that help in assessing the position of Delay credit cards.
Fully responsible for managing the accounts of delay clients which entails keeping record of client history, coordinating efforts between the client and the bank to meet client as well as management satisfaction.
Act as a liaison between the bank and delay clients to ensure successful completion of settlements and follow up their implementation.
Coordinating with legal department to follow up clients.
Submitting internal reports to the top management concerning repayments, provisions and expected recoveries.
Responsible for assuring a smooth workflow between the bank and clients.
Create, implement and develop department business plan.
Responsible for calculating the provisions for retail clients.
Analyzing financial statements and evaluating client performance.
Assist in the preparation of rescheduling agreements.
Preparing internal periodical reports that help in assessing the position of non -performing loans.
Fully responsible for managing the accounts of non-performing clients which entails keeping record of client history, coordinating efforts between the client and the bank to meet client as well as management satisfaction.
Act as a liaison between the bank and non-performing clients to ensure successful completion of settlements and follow up their implementation.
Coordinating with legal department to follow up clients.
Submitting internal reports to the top management concerning repayments, provisions and expected recoveries.
Responsible for assuring a smooth workflow between the bank and clients.
Create, implement and develop department business plan.
Responsible for calculating the provisions of non-performing loans
Responsible for the preparation, accuracy and detail support of all journals vouchers.
Maintain the company's chart of accounts and the fixed asset register.
Ensure that major accounts are reconciled on monthly basis