Brand Manager
Mahmood Saeed perfume&cosmetic
مجموع سنوات الخبرة :16 years, 10 أشهر
Marketing certain brands to increase their popularity among target consumers.
Conducting in-depth consumer analysis to determine the image/demand of a brand.
Leading cross-functional innovation teams.
Profit & Loss responsibility.
Controlling costs in-line with department objectives and business plans.
Utilising all resources cost effectively.
Developing & refining a brands in-store demonstration programme.
Developing annual brand plans in partnership with the sales and insight teams.
Implement strategic plans to maximise brand potential.
Ensuring profit targets are achieved, margins maintained & expenses controlled.
Liaising closely with customers & licensors presenting product & marketing plans.
Monitoring performance against marketing targets both internally & externally.
Effectively managing, coaching, motivating and developing the sales teams.
Monitoring and analysing a brand and competitors performance to identify Strengths, Weaknesses, Opportunities and Threats.
New Product Development & Brand Innovation
Media, Digital Marketing & Social Media Strategy Planning & Execution
KEY SKILLS AND COMPETENCIES
• First class sales & marketing skills gained at management level.
• Leading a brand's PR campaign.
• Having passion, motivation and a dynamic approach to sales / Consumer sector.
• Ability to work effectively with internal and external stakeholders.
• Sales Experience
• Sales & Revenue Generation
• Customer Relations Development
• Market Research and Analysis
• Promotion and Sales Tactics
• Competitive Market Growth
• Performance Management
• Making the new strategy of marketing
• Organizing the promotional process with the suppliers
• Connecting with the other companies to provide the best services.
• Collected bills, checked payments
• Checked invoices with payments made
. Reviewed and corrected company( 4 years)
• accounting entries
• Maintaining basic accounts, book keeping
• Reconciliation of Bank statements
• Ledger entries, journal entries
• Customer relations
• Invoice entries and cross checking
• Make Commission for Sales Man