Account Manager
Memac Ogilvy
Total years of experience :9 years, 11 Months
• Ensuring timely and effective service delivery to clients
• Developing and managing projects/programs, including implementation of plans, evaluation mechanisms, staffing plans, budgets and timelines
• Anticipating and assisting in developing solutions to client needs and problems
• Managing staff to maximize productivity and individual, team and financial performance
• Identifying strengths and weaknesses of direct reports and team members, providing day-to-day feedback on job performance and career development as appropriate
• Identifying and pursuing new business opportunities within and across company offices and practice areas
• Providing leadership in developing and presenting new business programs for potential/existing clients
• Developed annual PR plans, organizing events and creating integrated campaigns
• Effectively handled all PR aspects of events (On ground support, briefing documents, media invitation, press kits, wrap up reports and media relations)
• Continuously suggested and implemented creative solutions to clients
• Associated social media influencers to the PR activity
• Constantly monitored competitive and industry news related to clients
• Established strong relationships with both traditional and social media influencers
• Successfully handled all PR activities for Nissan NISMO line launch, Goody’s biggest book in the world, Nissan new dealer announcement and Nahdi Wazen Campaign
• Worked on developing client proposals and implementing PR activity
• Prepared regular client reports and conducted client meetings
• Researched, wrote and distributed press releases to targeted media
• Promoted news stories and features to the media, known as 'selling in'
• Collated, analyzed and evaluated media coverage
• Managed Events, including press conferences and promotional events
• Assisted with the production of client publications, such as in-house magazines
• Executed market research and research for new business sponsoring opportunities
• Efficiently communicated and delivered briefs within agency departments
• Managed the PR aspect of a possible crisis situation
• Liaised on a daily basis with clients and the media
• Had a direct contact with customers
• Assisted in studying customers profiles and habits to enhance the loyalty program
• Insight about working environment, importance of punctuality, professionalism, consistency
• Helped in setting objectives and managing various teams’ work
• Was in charge of different accounts
• Learned work ethics and techniques, dealing with suppliers and customers at the same time
American University of Beirut, Beirut, Lebanon September, 2010 - June, 2014 - Business Administration (Concentration in Marketing)