Site Merchandiser
Amazon - Saudi Arabia
Total years of experience :9 years, 8 Months
- Optimizing content to develop and ease the customer experience in navigating categories and product placements within the site.
- Managing merchandising for beauty, baby, and grocery categories in SA and the beauty & personal care appliances in AE.
- Plan, coordinate, and execute merchandising initiatives for brands, product launches, seasonal events and category events.
- Creating strong copy for call-to-action to localize for targeted audience and new customers on-site and off-site through outbound communications.
- Analyzing performance of storefronts, event pages, newsletters and push notification to understand customer behavior and improve engagement.
- Driving sales improvements and UI development by coordinating with web-developers, designers, other merchandisers and vendor managers.
- Ensuring category pages are maintained and updated based on data analysis findings to continuously improve the customer experience.
- Optimizing product placements for 3rd party sellers on-site for customer visibility and accurate category allocation.
- Working cross-functionally with account mangers to provide the most competitive deals and to encourage 3rd-party-sellers to participate in relevant marketing opportunities.
- Point of contact for handling and taking action on product quality cases to ensure only genuine products are live on the site and trademarks are reserved to their owners.
- Analyzing sales and customer engagement data for both product quality and merchandising to optimize content on-site.
- Participating in fraud prevention efforts by monitoring and processing 3rd-party-sellers information.
- Providing insights for weekly operational business meetings that require a deep-dive into gaps/improvements for live-on-site product selection.
• Managing end to end relationships and performance metrics for potential top marketplace sellers.
• Overseeing portfolio expansions of strategic groups on the website.
• Consulting with sellers to help grow their business on the e-commerce platform.
• Understanding and resolving sellers’ issues by working with internal and external teams.
• Identifying opportunities to enrich the experience of both buyers and sellers on the website.
• Generating reports for management to accommodate and develop business operations.
• Worked in conjunction with internal (Sales team) and external departments (overseas agents) to accomplish corporate shipments’ completion
• Handled all communications with corporate customers and international partners including order processing and customers’ inquiries or complaints
• Reviewed consignee data and legal documents for accuracy to ensure timely shipment clearance form Bahrain/Riyadh customs
• Monitored customers’ needs to ensure that their expectations are fully met, and identified order building opportunities
• Was Responsible for cargo documentations including the finalization of customers' accounts and logistic charges
• Communicated with existing customers of 6 different brands about current store offerings and development initiatives
• Verified account information of consumers to ensure database accuracy
• Gathered customer’s feedback regarding desired products and expectations to serve the needs of the research and development department within the company
• Prepared daily and weekly reports that included an analytical reflection of findings and suggestions of potential store enhancements
• Generated proposals about improving future communications with existing and potential customers
• Maintained and attracted clients by responding to inquiries and offering relevant suggestions
• Assisted new clients with opening appropriate accounts and promoted investment packages to interested segments
• Built a strong internal network with colleagues and superintendents
• Represented the appropriate professional image that retained a positive extension of the company’s brand
• Researched prospect clients according to assumed marketing needs (including Dell Computers and Nova Waters)
• Took charge of scheduling and following up with clients prior to and after the marketing event
• Accompanied managers to job sites and reordered relevant notes that contributed to the smooth running of the exhibitions
• Took responsibility of overseeing event locations and organizing clients’ booths
Supply Chain Management, Management Skills, Ethics in Business, International Business, Business Policy and Strategy, Human Resources, Promotion, Sales Management, Computer Applications in Sales Mathematics, Introduction to Marketing, Distribution, Business Research Methods, Managerial Accounting, Financial Accounting, Finance.
• Graduated First Class Honors