Marketing Manager
Fujairah Media Group
مجموع سنوات الخبرة :13 years, 10 أشهر
was responsible for strategic/creative development of Fujairah free zone, marketing strategy, marketing trends and data, product development, business account management, client relationships, company positioning, market research, competitive analysis and review; Built and sustained relationships with clients, met clients for briefings, kept track of client billing and receivables with the help of the accounts dept; Researched and identified the nature of clients’ services, plans, competitors and target markets; Worked on the development of the brand’s vision, expanded services solutions and offerings, ensured brand messages were consistent
Integrated marketing campaigns/marketing plans development; design and implementation of annual strategy; brand identity development, implementation of digital strategy through social media/website/online campaigns, social community management; KPI setting and analysis; concept development and execution of creative elements of brands, design and implementation of marketing material, content development and proofreading copy; market research, competitor analysis; leading graphic/web designer team; increasing brand PR exposure; media/bloggers outreach; building relationships with outside institutions, sourcing and securing corporate discount deals; planning and managing marketing budgets; maintaining social calendar, customer feedback monitoring, contests development, loyalty programs implementation; coordinating the efforts of marketing team with company leaders to ensure continuing alignment
Supported the sales team from the office, proper client follow up
Dean's List BA in Marketing BA in Business Admin Concentration in Resort Management