Marketing And Business Development Manager
Standpoint Businessmen & PRO Services
Total years of experience :27 years, 6 Months
* Search and follow new sales leads locally and internationally using various social media platforms such as Facebook, Instagram, Twitter, and Linked In, local networking and mass email marketing
*Sales generation leads using social media campaign ads like Facebook, Instagram & Linked In, network affiliation and exhibitions
*Adept using Linked In Sales Navigator and Linked in Ads Campaign
* Create concepts, design and coordinate with ADS agencies for the professional layout of brochures, flyers, displays, banners, etc
*Meet, evaluate and prepare a proposal for Investors, Businessmen or Individual
*Develop plan, strategies and annual marketing budget
* Evaluate marketing strategy and performance
* Possess a strong understanding of services an competition in the market and identify opportunities to create innovation
* Handle customer complains; attend professional networking;
* Manage key accounts and maintain long term relations with clients,
* Develop strategies focused on clients satisfaction to turn into financial gain
* Generate audit report to measure the performance of all digital
marketing campaigns, and assess against set goals (ROI) and (KPI's)
* Attend professional networking; conference, events, sponsorship and exhibits to search investors, company or individual clients
* Prepare the yearly sales plan and budget
* Execute sales and marketing strategy to achieve sales growth
* Establish new accounts and build good relationships with existing clients
* Manage, direct sales team
* Evaluate sales and result to align with the establish sales plan
* Prepare and review Quotations, Proposals and Contracts
* Prepare presentation material customized to client's requirement
* Design marketing advertisement for printing and publications in various social media platforms, flyers or brochures
* Establishing new sales relationship through networking
* Establish client database and develop sales
* Understand the printing services from small to large format prnting inlcuding types of materials or paper; binding process, digtal to offset printing and vaious method of reproduction
* Prepares and send proposal to clients
* Coordinate with the production and logistics to ensure that all the clients specifications are met as well as the timely delivery
* Identify and resolve clients complains
* Follow- up invoices, payments and collections
* Search, megotiate with the third party printing press, advertsing company and suppliers of Gift Items
* Exceed monthly qouta given by the Owner
• Finding prospective buyers and build relationships
• Assist, pre-qualify and advise buyers in purchasing property in Philippines
• Determine clients’ needs and financials abilities to propose options that suit the clients
• Perform comparative market analysis to estimate properties’ value
• Prepare necessary documentations (contracts, deeds, reservation form, special power of Attorney’s etc)
• Update listings of available properties
• Promote sales through sponsorship, direct selling, cold calling, emailing, and use of social media platforms like Facebook, Instagram and Twitter
• Inform the client about Philippine real estate markets and property buying laws
• Monitor and inform the clients about the status / turnover of the property
• Assist clients in finding banks for home loan mortgages and assist for documentations requirement
• Manage overall general operations of seven (7) revenue outlets ( Café, Restaurant, Front Desk, Room Service, Bowling & Billiard Center, Mini Shop, Spa & Fitness Center and other business enterprise); maintained productivity and profitability
* Manage / direct the Human Resource strategies, policies, staffing, training and appraisal
• Develop, formulate overall policies and procedures of every department, execute business plan and strategies and evaluate the efficiency of the plan
• Build customer relations, negotiate and pursue new business opportunities,
• Experienced in P & L, forecasting, budgeting, planning and developing business plan
• Establish, implement and evaluate policies, procedures, plans and programs to ensure operational efficiency and effectively deliver services to the highest satisfaction of the guest.
• Directly handle Front Office general operations as well as Reservations for more than two (2) years including Collated reports on daily rooms reservations, banquet bookings and events.
• Coordinate closely with Outlet /Department Managers to ensure smooth operation and productivity is met at the highest level
• Prepares the yearly project plans and objectives
• Develop, plan and implement marketing strategies including budgeting, pricing, positioning of products and services.
partners. • Coordinate with the department heads and marketing staff to establish marketing campaign, promotions, guidelines and monitor the progress of the sales plan.
• Helps the marketing staff to negotiate proposals, maintain and open new accounts.
Experience with downsizing due to recession
SPA MANAGER
•Directly manage the construction of Spa from beginning to end, to opening and Operations for more than 2 years, ensure that its within the timeline and budgetary constraints
* Plan, develop and implement strategies for the following :
1) Human Resource Management including but not limited to policy and procedures development; recruitment and staffing; orientation and training; retention and motivation; rewards and appreciation
2) Marketing Management including planning and developing marketing plan, pricing, promotions, marketing materials, sponsorship, memberships, dealing with different marketing platforms as well as development of standard procedure for clients
3) Office Management includes inventory, supplier's relation and negotiation, supplier's training and development, supervise staff scheduling, monitor facility cleanliness and maintenance to ensure compliance with applicable health, safety, or hygiene standards.
* Establish budget and marketing planning for the whole year
* Build customer relations and loyalty; generate clients through referrals
FINANCE MANAGER
• Work closely with Accounting Manager to develop business plan, timeline and budget for the whole year
• Develop and implement standard accounting policies in accordance with accounting principles
• Direct and follow-up the preparation and maintenance of all financial records.
• Review accounting records, evaluate discrepancies and recommend corrective actions.
• Supervise and manage payroll processing
• Identify and resolve financial and administrative issues.
• Monitoring budget expenditure of every department
ADMINISTRATIVE MANAGER
• Manages all administrative support functions but not limited to back office organization including all hotel departments
• Formulate and evaluate the entire hotel policies and procedures starting from the back office to all hotel departments
• Responsible in recruitment, staffing, employee benefits and orientation
• Overseeing the entire operations of the hotel departments including the back office
• Reviewing and authorizing the purchase of overall hotel supplies
• Provide a highly professional and wide-ranging executive PA and administration support
• Manage an active calendar of meetings, appointments and agendas
• Arrange detailed travel plans, itineraries, transport and accommodations
• Compose and prepare correspondence;
• Liaise with staff, suppliers and clients
• Collating, filing expenses for reimbursement
• Provide a highly professional and wide-ranging executive PA and administration support
• Conducts research on different investment opportunities, and compiling documents for CEO’s review
Oversee incoming and outgoing cargo to ensure compliance to shipping/forwarding local and international policies and procedures
Oversee incoming and outgoing cargo to ensure compliance to shipping/forwarding local and international policies and procedures
Ensures the quality of the product manufactured met the highest level of standard set by the client and company
• Finding prospective buyers and build relationships
• Assist, pre-qualify and advise buyers in purchasing property in Philippines
• Determine clients’ needs and financials abilities to propose options that suit the clients
• Perform comparative market analysis to estimate properties’ value
• Prepare necessary documentations (contracts, deeds, reservation form, special power of Attorney’s etc)
• Update listings of available properties
• Promote sales through sponsorship, direct selling, cold calling, emailing, and use of social media platforms like Facebook, Instagram and Twitter
• Inform the client about Philippine real estate markets and property buying laws
• Monitor and inform the clients about the status / turnover of the property
• Assist clients in finding banks for home loan mortgages and assist for documentations requirement
• Prospecting and searching for clients
• Analyse applicable insurance investment proposal to client
• Determine policy terms and calculate premium on the basis of clients given information
• Collecting background information and assessments of risk
• Preparing insurance policy terms and conditions
• Liaising with insurance brokers and clients
Philippine School of Business Administration, Manila Philippines • 1992 - 1996 Degree in Bachelor of Science in Business Administration, Major in Management