Marketing and Sales Director
SILVA HOTEL SPLENDID CONGRESS & SPA
Total years of experience :10 years, 8 Months
January 2007 - 28 February 2013
Marketing and Sales Director/ SILVA HOTEL SPLENDID CONGRESS & SPA
• Organized sales and attended face to face client appointments to present hotel property and identify customer requirements.
• Prepared and sent out proposals, followed up offers and counter offers, managed and tracked the reasons for lost business making certain the reasons and wherever possible offered an alternative opportunities.
• Participated in internal planning meetings on revenue and sales strategy. I prepared action plans for the sales team.
• Acquired a network of Professional Congress Organizers, International Organizations and Foreign Tour Operators, that focused on Bike Tourism and Activity Holidays, for international upper middle class tourists.
• Prepared and sent newsletters, wrote and prepared articles for magazines, newspapers and websites for a 4 star Italian hotel.
• Executed contracts with Tour Operators and prepared international tourists packages.
• Carried out on site inspections in a 4 star hotel and managed customer service relationships with staff at the hotel.
July 2006 - December 2006
Research Assistant/GODDARD DELANEY- PUBLIC RELATIONS AGENCY
• Obtained market research information, focused on customer behavior from internal and external sources, researched new clients and potential clients for advertising campaigns.
• Conducted meetings with new clients to provide them with an accurate and competitive fee structure.
• Investigated and resolved lost business in the advertising industry. I was trained to work with tight deadlines and to be able to multitask in a highly pressurized environment.
• Conducted sales meetings to present the public relations agency's services and identify new customer requirements.
• Attended internal strategy meetings in order to prepare action plans.
Additional Work Experiences
(January 2005 - December 2005)
Tour Leader for Midas Tours
Escorted groups of English World War II veterans back to the battle fields where they saw active
Duty. Provided a translations services, guided and assisted veterans during journeys. I was on-call 24 hours a day.
September 2005 - November 2005
Tourism Specialist - FIUGGI TOURISM ASSOCIATION
Planned and organized events and workshops.
May 2005 - August 2005
Personal Assistant to Principal Architect at STUDIO VALLE PROGETTAZIONI
Planned daily agendas, handled telephone calls and correspondence, drafted and wrote reports.
(January 2002- December 2004)
Personal Assistant to Director at Tourist Romea DMC: Responsible for customer care at congresses and meetings venues. Planned and provided English assistance during International Events. Planned and coordinated meetings and events.
(2012) Executive MBA/Fellowship Student/Link Campus "University of Malta" in Rome, Italy. Thesis in Strategic Management, titled "The Rocco Forte Hotel Chain: Business Risks And Opportunities In Abu Dhabi." Business Course focused on different subjects like Accountancy & Finance, Org. Behaviour, Corp. Communication, HR Management, Project Management, Financial Management, Operations Management, Marketing, Strategic Management, Timeless Management, and Leading Change.
(2005) Degree in Political Science course of Communication and Sociology/University L.U.I.S.S. Guido Carli, Rome, Italy. Thesis in Economic Sociology, titled "F. A. von Hayek: The Problem Of Knowledge In A Political Economy." Course in Political Economy, International Economy, Civil Law, Public Law, Communication Law, Labour and Employment Law, Marketing, Industrial Psychology, Social Economy, Contemporary European History, Statistics, Advanced English, Advanced French, Research Methodology, Report Writing and the Humanities.
