Marielle Zerrah Lim, Freelance Event Coordinator

Marielle Zerrah Lim

Freelance Event Coordinator

Freelance

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Human Biology
Experience
17 years, 7 Months

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Work Experience

Total years of experience :17 years, 7 Months

Freelance Event Coordinator at Freelance
  • United Arab Emirates - Dubai
  • My current job since January 2016

- Create and maintain a strong relationship between the agency and its clients to ensure clear communication, clarity on deliverables and repeat business.
- Propose and design creative concepts based on the client's vision, objectives, and budget
- Sourcing of event venue and accommodations for groups
- Build solid professional relationships with all relevant 3rd party vendors, ensuring cost effectiveness and high standards of service.
- Effectively negotiate competitive rates to keep within budget and/or increase revenue.
- Leading and managing teams of people in order to meet deliverables on a variety of large and small scale events.

Project Manager & Artists Booking Manager at KG Production & Events
  • United Arab Emirates - Dubai
  • October 2015 to December 2015

- Specialist in artist development for both original artists and corporate entertainment
- Generation of creative solutions to meet a client’s brief
- Presentation of proposals to client including selling of creative elements and costs
- Briefing the Technical Support team for creative/customized elements of a proposal
- Managing operational functions to ensure specific projects are delivered efficiently
- Contracts, budget management, endorsements
- Export and import artist programming and performing arts production
- Establish a special collaboration with clients, meet their needs
- Provide a vast resource of a higher standard of quality national and international artists
- Coordinate artist schedules including sound check, arrival, performance and departure instructions, monitor artist backstage and onstage areas during performances
- Actively extending connections within the industry in the region and worldwide
- Meeting with prospect clients to secure new leads

SENIOR COORDINATOR (Project Leader) at brains at work
  • United Arab Emirates - Dubai
  • October 2012 to May 2015

Liaising with clients to ascertain their precise event requirements. Working closely with key stakeholders at every level of the business to ensure the effective delivery of events.

Key Achievements:
- Won new projects and accounts for the company (i.e. Philip Morris International, MARS GCC - P&O Projects, United Technologies - BIS Communications Projects and many more)
- Worked closely with the CEO in repositioning and rebranding the company from an event management agency to a creative agency that specializes in experiential marketing and live communications.
- Formulated and implemented strategic marketing campaigns through social media, web content, and brand presence at each event
- Design and publish corporate communications collateral for the company
- Streamlined the company’s standard operating procedures

Major Responsibilities:
- Handle major client accounts, meeting with prospect clients and pitching proposals to secure new leads
- Negotiate with clients the terms of an agreement and close sales to achieve maximum revenue/profit potential, while satisfying client needs
- Prepare creative event concepts, marketing campaigns and detailed proposals within the client’s budget
- Develop new workshops and teambuilding programs
- Manage projects as per the scope of work from conceptualization to execution
- Write creative briefs and provide ideas for the production and design team
- Sourcing, coordination and contract negotiations with luxury hotels, venues and other third party vendors
- Responsible for budgeting, revenue analysis, detailed planning and post-event evaluations
- Efficiently resolve problems onsite to ensure smooth progress of the event
- Keep current with emerging event technologies and trends through relevant blogs, news and events.

Main Client Accounts:
MARS Inc., WRIGLEY, UNILEVER, Philip Morris International, KFC, Pizza Hut, Carrier, United Technologies - BIS, Novartis, BD, Molnlycke, Shell and Port of Salalah

FREELANCE PRODUCTION DESIGNER/ EVENTS MANAGER at Freelance
  • Philippines
  • April 2006 to July 2012

- Successfully managed various corporate and public events (product launches, meetings, exhibitions, conferences, awards nights, family days, tours and teambuilding workshops) for various non-profit organizations, universities and companies.
- Involved in the creative design, planning and production of venue decoration, theming programmes and workshops.
- Provide organizational support as stage manager for the producers, directors, artists and crew throughout the production process
- Sourcing of props for event theming. Management of event set fabrication, rehearsals, onsite installation and creative production.

CUSTOMER SERVICE ASSOCIATE at VIRGIN MOBILE AUSTRALIA (SiTEL)
  • Philippines
  • December 2008 to May 2009

Assisted Virgin Mobile’s customers in their connection, billing and new product concerns, by providing excellent assistance over the phone.
Making sure that every call received is a one-call-resolution to avoid dissatisfaction of a client
Expected to go extra mile to exceed customer satisfaction within the company standards
Maintained an average handling time for each call to accommodate as many calls as possible

Education

Bachelor's degree, Human Biology
  • at DE LA SALLE UNIVERSITY
  • April 2010

Specialties & Skills

Event Management
Concept Planning
Event Graphics
Customer Service Skills
Production Design
BILLING
BUDGETING
BUSINESS DEVELOPMENT
CONCEPT DEVELOPMENT
CUSTOMER RELATIONS
Event Management
Program Development for Workshops & Teambuildings

Languages

English
Expert

Memberships

Toastmasters International - UEC Chapter
  • Competent Communicator (CC) and Competent Leader (CL) Member
  • October 2005