Marine Crouzat, Communication Manager

Marine Crouzat

Communication Manager

Saint Honore

Location
France
Education
Master's degree,
Experience
2 years, 1 Months

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Work Experience

Total years of experience :2 years, 1 Months

Communication Manager at Saint Honore
  • France
  • January 2010 to January 2011

Event planning organization for French and International clients
Company events: Christmas parties, Annual recognition activities, Seminars, Breakfasts, Conferences. Private events: Weddings, Birthdays. 150+ clients/year.
Developed CRM and website with the assistance of web planners.
Turnover realized in one year in excess of 1MEuros which representing a growth over the prior year of more than 15%.

Assistant Category Manager at Warner Bros. Consumer Products - Time Warner Group
  • France
  • January 2009 to January 2010

Provided support to four Category Managers and actively managed a CRM designed to maximize the benefits of 200+ contracts, including over 40 in the negotiation phase, valued at in excess of 8MEuros.
Daily collaboration with the legal department located at the European headquarters in London regarding intellectual property rights requirements.
Conducted canvassing activity by phone and at professional fairs.
Negotiated deals involving apparel, accessories, house wares, games, gifts, publishing items, stationary, and toys.
Merchandised licensed products and analyzed royalties due with the Finance department.
Set up a number of marketing tools, including catalogues, look books and newsletters.
Followed product development phase

sales at Consulting: Accenture, Deloitte, KPMG, PWC… Luxury: Tiffany, LVMH, Ralph Lauren, Forevermark, Hermes of Paris, Christies, Moet Hennessy, Charles Tyrwhitt, Dolce & Gabbana, Harry Winston, Jaeger LeCoultre, Swatch Group, Kering brands, Blancpain, Brioni, Cartier, Omega, Chopard, Bvlgari… Airlines: Air France, La Compagnie, Korean Airlines, Delta, ANA Airlines, Lufthansa, Emirates, Air Canada, British Airways, United… Automotive: Jaguar Land Rover, Lincoln, Maserati, Mercedes, Volkswagen, Audi… Hotel: Marriot, Rosewood Group… Media: New York Times, Al Jazeer
  • to

online, mobile, print platforms.
Integrated campaigns: 360⁰ Media and Non Media.
Key accounts management, daily contact with NYC agencies and clients in order to supply all the material necessary to succeed in selling the products of our catalogue.
Global experience. Europe and North America, occasional contacts with the rest of the world.
Clients portfolio: Consulting, Luxury, Airlines, Automotive, Hotels, Media - see details below.
Worked as an “Ambassador” of The Economist facing a high level audience: global marketing directors, CEOs, NYC agencies partners…
Pivotal role to play in complex projects requiring careful planning, availability at every moment, and management of contacts all around the world.
Strong digital knowledge.
Multi-task traveling and managing sales assistants but also a team of reps across Europe.
Launch of our Lifestyle Intelligent Life in USA.
2014/15 budget: $9M (including $800k of new business)

Non - exhaustive list of clients

Assistant Account Manager at Agence Rue de la Paix Communication
  • France
  • to

Luxury cosmetic budgets (Guinot and Mary Cohr).
CRM, Follow-up of the printing process (creation, execution and production).
Daily commercial contact with the client, the Press.

Education

Master's degree,
  • at Ecole Supérieure De Publicité
  • January 2007

«

Bachelor's degree, applied foreign languages applied to business
  • at University of Manchester
  • January 2006

Specialties & Skills

ADMINISTRACIÓN DE BENEFICIOS
CONFERENCES
CONTRACT MANAGEMENT
CUSTOMER RELATIONS
DEVELOPMENT
EVENT MANAGEMENT
FINANCE
MARKETING

Languages

English
Expert
French
Expert
Korean
Expert
Spanish
Expert