Marivic Esquibel

Data and Technology Division
• OMS Implementation and Go-Live Support: Led business analysis for OMS migration and
implementation, including requirements definition, process redesign, functional testing
(SIT/UAT), and post-go-live hypercare support.
• Change Request Management: Managed change requests across the OMS lifecycle:
assessed business impact, defined requirements, coordinated design and testing, and ensured
timely delivery with minimal operational disruption.
• Application Support and Operations: Led end-to-end support for enterprise applications
using Freshworks, ensuring system stability, incident resolution, and smooth transition from
project delivery to operations.
• Successfully deployed the Level Shoes America B2B2C project; a major milestone for the
brand.
• Integrated brands with Channel Engine marketplace (Trendyol, Amazon).
• Completed business requirements analysis and initial testing for Axel Arigato and Faces
Physical Gift Card.
• Resolved 90% of support tickets within SLA

• Digital Transformation: Contributed to planning phase of supply chain digitalisation across
managed companies; collaborated with vendors including SAP, Blue Yonder, Oracle, and
Board.
• Project Management: Managed end-to-end project lifecycles using Agile, Waterfall, and
Hybrid methodologies; utilised Asana and ClickUp for project tracking.
• Cross-Functional Leadership: Led diverse cross-functional teams to deliver projects on
time, within budget and scope.

• Strategic Planning: Prepared financial forecasts, logistics plans, and marketing / audience strategies / medial plan to drive profitability, conversion, and customer retention.
• Omnichannel Operations: Managed P&L and ensured optimal stock levels for several brands including MAC, Jo Malone, Foot Locker, New Balance and West Elm across GCC markets; oversaw execution of trade plan, CRM strategy and online category strategy for every season and marketing event.
• Marketing and Analytics: Leveraged Power BI, Algolia and Dynamic Yield to analyse funnel conversion and maximise category sales and enhance customer experience.

Key Achievements
• Achieved 225% of the MAC/Jo Malone 2020 business plan during the pandemic by responding swiftly to shifting trading conditions.
• Delivered USD 3.2M in brand savings for Foot Locker in 2021 by clearing aged inventory.
• Successfully launched e-commerce platforms across multiple GCC markets for Foot Locker and West Elm.
• Launched and managed the New Balance GCC e-commerce business end-to-end on Shopify across 5 markets.
• Led global collaboration activities with Adidas (Mission ZX, FB Collab) and New Balance athlete sponsorships.
• Managed promotional and digital communications calendar for all managed brands in GCC markets to include markdown, end of season and new season drops.
• Brand stakeholder for pilot projects: Partial Order Fulfilment, BNPL/Post Pay (UAE), new website features, and Foot Locker Mobile Application.
• Represented E-Commerce in the West Elm merchandising system rollout, overseeing design, testing, and hypercare.

Supply and Demand Planning Management
• Maintain high availability of stocks to numerous international franchise brands including The Cheesecake Factory, P.F. Chang’s and Texas Roadhouse.
• Multi-market supply and demand planning for Middle East markets.
• Mitigate exposure and ensure minimal write-off.
• Manage warehouse space utilization for maximum efficiency and optimising inventory levels.

Business Process and Claims Review
• Reviewed and revised supply chain processes for internal use and processes with external business partners.
• Reviewed and improved requests for proposal for warehouse partner tender process.
• Implement expiry claims as per policy.
• Reviewed claims per company policy to ensure only legitimate payments are made.


Staff Recruitment, Supervision and Training
• Conducted preliminary recruitment assessment for the team’s hiring requirements.
• Plan, organize and direct employee assessment, training assignments and developmental requirements of staff.
• Coach and mentor supply chain team members as required.

Supplier Management
• Guide 3PL/4PL business partners to ensure smooth operations in their respective markets.
• Actively engaged in new supplier set up to ensure orders and payments are processed smoothly
• Actively engaged in supplier improvement projects to ensure orders are compliant and aligned to company set up and requirements.

ACHIEVEMENTS
• Actively involved in the transition of logistic model and partners.
• Identified opportunities to mitigate exposure. Mitigated USD 25, 000 of projected exposure in a single instance.
• Thorough review of expiry claims saved the company approximately USD 800, 000 from 2014 to 2018 by implementing expiry claims policy.
• Reviewed and improved processes to meet evolving business requirements.
• Selected as high performance and high potential talent. Completed ‘Grow with Us Program’ Level 4 by Alshaya Learning and Development Department.
• Designated as “Super User” in the roll out of a process implementation project in Casual Dining Food Division to coach team members.
• Recommended and rolled out business process improvements to mitigate exposure and improve reporting to stakeholders.

Analysis
• Research, gather and collate data to provide relevant information and analysis to assist Executive Management in making sound financial and operational decisions.
• Prepare, cascade and monitor department’s annual plan and ensure that targets are accomplished through timely information, coordination and brain storming to meet targets agreed with the Executive Management.
• Review operational processes using available data and recommend measures to achieve optimal efficiency and effectiveness.

Policy Making
• Review, revise and roll out internal policies, procedures and business tools requiring update to current business requirements and best practices.
• Prepare business policy requirements for new markets.
• Provide consultancy and advice on application and interpretation of business policies.

Management Reporting
• Prepare, collate data and draft the Department’s Quarterly Report of SVP Internal Audit and Loss Prevention to the Executive Management.
• Prepare, finalize and cascade Quarterly Operational Risk Audit results to the business including the Executive Management.
• Conduct special audit and review on areas as requested by Executive Management.

ACHIEVEMENTS
• Provided extensive analysis and recommendations for company purchase requirements (tender bids) above USD 825, 000 (KWD 250, 000).
• Performed due diligence and financial reports for executive management on assets and asset purchases.
• Routinely prepared the Function’s report for CEO.

Review and assess degree of compliance or adherence to established financial, operational and administrative systems, company policies and procedures, laws and regulations of various government regulatory agencies.

Appraise and evaluate the adequacy and effectiveness of the existing internal control systems, assess risks to the company, recommend measures to prevent or mitigate those risks and make corrective action to improve such deficient controls.

Review systems and procedures and recommend measures for operational efficacy and effectiveness.

Provides reasonable assurance that the financial and management data submitted are factual, timely, accurate and reliable and ensures that same are in conformity with applicable laws, rules and regulations, conforms and complies with policies and procedures.

Perform special reviews as requested by management.

•      Oversaw full-scope finance and administration functions across accounting, HR, and compliance for operations within the Free Zone, a highly regulated special economic zone requiring strict adherence to SBMA governance and fiscal controls.



•      Managed cross-functional teams across finance, HR, and administration, establishing processes and internal controls that drove operational efficiency and ensured consistent regulatory compliance across the organisation.

• Oversaw full-scope finance and administration functions across accounting, HR, and
compliance for operations within the Free Zone, a highly regulated special economic zone
requiring strict adherence to SBMA governance and fiscal controls.
• Managed cross-functional teams across finance, HR, and administration, establishing
processes and internal controls that drove operational efficiency and ensured consistent
regulatory compliance across the organisation.

•      Delivered end-to-end internal audit coverage assessing financial controls, operational processes, and system integrity to identify risks, close compliance gaps, and protect organisational assets.



•      Led process improvement engagements and systems reviews that translated audit findings into actionable recommendations, driving measurable efficiency gains and stronger internal control frameworks across all processes of the university.

• Delivered end-to-end internal audit coverage across finance, education, construction, service,
and retail sectors; assessing financial controls, operational processes, and system integrity to
identify risks, close compliance gaps, and protect organisational assets.
• Led process improvement engagements and systems reviews that translated audit findings
into actionable recommendations, driving measurable efficiency gains and stronger internal
control frameworks across diverse client organisations