Marketing Specialist
Oriental Computer Integrated Services
Total years of experience :4 years, 1 Months
July 2011 - Present Marketing Specialist
Oriental Computer Integrated Services, Jordan
In a business critical role making a substantial contribution to the future growth of the company. Responsible for all corporate marketing, researching and planning campaigns, including the delivery and results for a key strategic initiatives
Duties:
* Developing a marketing team to implement strategy & delivering on objectives.
* Design, implement & facilitate an effective local & national marketing strategy.
* Carrying out effective research & intelligence into competitor products & other trends.
* Constantly improving business development activities.
* Overseeing and managing financial budgets.
* Manage daily activities with PR, press and marketing communications agencies.
* Develop partnerships & relationships with third parties to meet strategic objectives.
* Identifying key marketing opportunities.
* Making sure that campaigns run to deadline and on budget.
* Online campaigns, web site, use of digital/social media.
* Budget setting and control, including measurement and return on investment.
* Management of sponsorships for conferences and events.
* Exceptional project and time management skills.
* Monitoring & reporting to senior managers on the effectiveness of strategies/campaigns.
* Setting the scope, implementation, management & review of marketing campaigns.
July 2010 - April 2011 Publisher Relation (Public Relation) for
Al Manhal Amman, Jordan
Worked within a team environment to carry out a full range of public relation & marketing functions.
Duties: * Identify main client groups and audiences and determine the best way to communicate publicity information to them.
* Write interesting and effective press releases, prepare information for media kits and develop and maintain company internet or intranet web pages.
* Develop and maintain the company's corporate image and identity, which includes the use of logos and signage.
* Manage special events, parties introducing new products, or other activities the firm supports in order to gain public attention through the media without advertising directly.
* Draft speeches for company executives, and arrange interviews and other forms of contact for them.
* Assign, supervise and review the activities of public relations staff
* Evaluate advertising and promotion programs for compatibility with public relations efforts.
* Establish and maintain effective working relationships with local and municipal government officials and media representatives.
* Confer with labor relations managers to develop internal communications that keep employees informed of company activities.
* Direct activities of external agencies, establishments and departments that develop and implement communication strategies and information programs.
May 2009 - July 2010 Marketing officer for \nOriental Computer Integrated Services \nAmman, Jordan \n \nDeveloped and managed a wide range of marketing tools, including promotional materials, direct-mail pieces, and Web site content. Defined and evaluated product marketing collateral, programs, and analyses. Tracked, projected and reported both advertising and circulation-based marketing programs. Maintained communication with management to ensure marketing activities aligned with business goals. \n \nProvided leadership and direction to marketing associates to guide the creation of marketing materials and ensure congruence with objectives. \n \nDuties: * Manage accounts across all channels \n* Work closely with sales planners \n* Report sales forecasts to Territory sales director \n* Discuss marketing activity across accounts \n* Report suggested use of co-operative funds \n* Attend and present product to national buying committees at buying summits
2003 - 2008 B.A. in Biological Science / University of Jordan
2002 - 2003 General Secondary Certification / Redwan School
