مروان داود, Commercial Director

مروان داود

Commercial Director

Confidential

البلد
المملكة العربية السعودية - الرياض
التعليم
بكالوريوس, English Literature
الخبرات
37 years, 8 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :37 years, 8 أشهر

Commercial Director في Confidential
  • المملكة العربية السعودية - الرياض
  • أشغل هذه الوظيفة منذ يونيو 2011

Responsible for the overall productivity & P&L of the business, covering process optimization, policies & procedures development, programs implementation, compensation design, customer services, market management, training, recruiting and selection of talents,

• Developing and forecasting the country annual business plans for regions and territories, sales & marketing initiatives by business unit; projecting expected sales volume and profit for existing and new products with performance monitoring system.
• Maintain sales volume, product mix, and selling prices by keeping current with supply and demand, changing trends, economic indicators, and competition.
• Improving service levels and customers service, maximizing new business development opportunities, and developing relationships with clients, thru professional performance management standards.
• Implements enabling technologies, including B2B/B2C and CRM to retail stores. Monitors the assigned sales organization’s compliance with required standards for maintaining CRM data, and optimize the effectiveness of the firm’s technology investments.
• Works closely with stakeholders and present quarterly and annual business reviews to ensure the appropriate objectives and priorities are enabled within the organization to achieve desired growth & profitability.

Sales & Marketing Director في Unified Holding (McDonalds)
  • المملكة العربية السعودية - الرياض
  • أغسطس 2007 إلى مايو 2011

Develop & deliver strategic plans that will improve the overall business performance, thru offering new real estate concepts of commercial & residential solutions throughout Saudi Arabia, including,

- Responsible for the organizational oversight and management of strategic, business, capital, marketing, facility and land-use planning.
- Provide initiative, leadership, direction, motivation and managerial guidance within all aspects of the Company’s activities.
- Lead the conceptualization, development and implementation of all real estate investment strategies to ensure compliance with the mission, policies and strategic objectives set by the company.
- Oversee the development and performance of new and existing strategic investment projects. Establish and maintain effective working relationships internally, externally and with existing partners.

Business Development Director في Basamh Trading Co. (Nestle)
  • المملكة العربية السعودية - جدة
  • مايو 2000 إلى يونيو 2007

- Design & implement a strategic business development plan to achieve growth initiatives, provide process and corporate plans for sales, marketing, technology, service, quality, and logistics.
- Developing and managing the portfolio of brands to achieve budgeted sales and net profit, through market researches to identify issues, trends & opportunities to establish detailed analysis of the market.
- Analyses market segments and their requirements, including feasibility studies for future products and services, promotion activities, sales force remunerations & customer's loyalty programs.
- Improving the over-all service level through planning, directing, managing and overseeing the activities, operations, resources, and providing high level of support to the staff to achieve a competitive advantage.
- Managed & developed the key accounts through negotiation & signing partnership agreements to increase sales volume & market share by providing professional account management & optimized distribution, merchandising, visibility and pricing.

Key Accounts Manager في Coca-Cola Co.
  • المملكة العربية السعودية - جدة
  • أكتوبر 1995 إلى أبريل 2000

- Oversaw retail operations with key accounts focusing on turnover strategies for stores coverage to achieve visibility, distribution, sales revenue & customer service excellence.
- Promoted partnerships with vendors, private dealers, amusement parks, and local communities to build product image.
- Develop and execute the annual business plan with focus on brand building, distribution to increase sales volume and market share.
- Establish strong relations with customers to attain a preferred supplier status. Designed & negotiated partnership agreements with vendors and presented to them frequent business reviews & plans to improve the business.
- Appointed sales agents throughout the country to expand brand recognition and elevate product reputation nation-wide.
- Developed marketing initiatives to expand and acquire business, through advertising campaigns and sales incentive program that created sales volume, increased visibility and customer loyalty.

Area Manager في Procter & Gamble - IAAE.
  • المملكة العربية السعودية - الشرقية
  • أغسطس 1986 إلى سبتمبر 1995

- Developing and managing the overall business in the region and achieve budgeted sales and marketing initiatives inline with companies strategic plans. Building & enhancing relationships with key vendors to improve business,
- Set the regional business plan, forecasts annual, quarterly and monthly revenue streams in all segments, including redesigning sales routes to be geographic and trade channel specific which significantly improved efficiency.
- Develop & execute plans for expansion throughout the region by establishing new branches & ensured proper staffing to achieve high standards of customer service to grow business in potential remote areas.
- Provide periodical business assessments reviews & recommendations covering marketplace & staff productivity and identifying strategies for improvement to ensure efficient and stable sales, & professional account management activities.

الخلفية التعليمية

بكالوريوس, English Literature
  • في Vincennes University
  • يونيو 1983

Specialties & Skills

Strategic Business
Science
Merchandising
Detailed Analysis
Strategic Business Planning
Revenue & Profit Maximization
Executive Presentations & Negotiations
Training, Team & Leadership development
Client Management
Change Management
Project Management
B2B, B2C, CRM
Distributers Management
Market Planning & Research
Recruiting & Selection
Budget & Financial Projections

اللغات

الانجليزية
متمرّس
العربية
متمرّس

العضويات

American Management Association (AMA)
  • Active Member
  • April 1999
Information Resources Management Association (IRMA)
  • Active Member
  • June 2001