Maxine Maisie Nono

Creative Department
White Label Media (Dubai, UAE)
June 2018 - Present
https://whitelabelmedia.live/

White Label Media is a full-service PR and creative agency that focuses on branding and marketing strategy.

Responsibilities:
-Do all the creatives from concept to life
(i.e. menu designs, flyers, website design, social media ads, kiosk design and etc.)
-Coordinates directly with clients for creative brief and revisions.
-Does photoshoots for branding content (i.e. product shots, flat lays and etc)
-Does pitch proposals for clients
-Do PR kit designs and all marketing collaterals

-Does end campaign reports, case studies and proposals for campaigns.
-Coordinates with clients for creative brief and revisions.
-Prepares storyboard for campaigns.

Mediaquest is one of the most influential privately-owned media company catering print, digital & events across the MENA region in three different languages: Arabic, English, and French.

Under the digital department of Mediaquest where they provide an arena for advertisers to be able to display their ads on the right portal as the department offers a variety of fields which they classified into business, marketing, communication, sports, woman's interest, lifestyle, and entertainment.

As a digital designer under this department I am expected to do the following:

-To create animated mock-ups used for pitching to the clients
-To create a PPT presentation explaining the proposed mock-up for pitching
-To be able to conceptualize and produce an operation that will be useful & appropriate for the campaign
-To be able to create an ad for both desktop and mobile operation (static or animated)
-To be able to prepare materials/ assets for development
-To create a storyboard for web banners, mobile ads & special operation on desktop
-To be able to apply the changes/revisions coming from the client

• Fashion/ Graphic Designer
Product Development Department
Garmentscores Inc. (Philippines)
May 2014 - December 2015

Garmentscores Inc. is a sister company of Wrangler Philippines. They are one of the biggest suppliers of denim apparels for local brands in the country.
o Local brands handled:
Penshoppe, Oxygen, Forme, Regatta and Memo, Folded and Hung - Men and Women Bottoms

Responsibilities:
o Creates collection of designs for selection and approval of brands handled
o Matches created collection to each brand’s image and aligns it to their line planning of pegs for the entire year’s campaign
o Creates concepts of designs every buying period (out of the country trip) of our Head Designer
o Ensures our designs are also aligned in WGSN’s forecast
o Provides design through CADs and achieves it exactly the same on actual samples and ensures each final sample is with costing summary
o Does actual design presentation to clients together with my sales partner
o Conducts client meetings to discuss requests of designs, pegs etc
o Does field work to source materials requested by clients such us: fabric (kind of denim or pattern), accessories etc
o Does store visit that allows us to assess our clients’ status in the market in comparison to foreign brands
o Creates graphic layout designs for the company’s invitations, posters, brochures etc

• Graphic Designer (Internship period)
Marketing Department
Interglobe Technologies (Philippines)
April 2013 - May 2013

Responsibilities:
o Provides layout and ads for posters, brochures, flyers, websites, tv and standee ads
o Creates logos for email blast and visual presentations through Powerpoint.
o Copy reads and layouts the contents of each ads if needed.