Lead of Product management
Unifonic
Total years of experience :4 years, 3 Months
Owned and launched a new successful product and improved the old products.
Increased the clients’ satisfaction by allowing them to view and process usage reports with over a hundred million record monthly.
Managed a team of 3 Product and Marketing Product managers.
Owned and launched multiple successful products, increasing the number of clients using ReserveOut services by 400%.
Doubled the revenue by creating a new product for the restaurant managers/owners, allowing them to create loyalty programs for their customers.
Gathered, understood, and disseminated requirements from prospects, elevators and customers.
Improved the clients’ satisfaction and loyalty by starting a technical support team of four people to eliminate any technical issues they are facing.
Doubled the conversion rate of online reservations through ReserveOut.com website and mobile applications by 200%.
Served as single point of contact between the development team in Amman and the business in different cities.
Used UML business process models to document front-end and back-end business processes for the desktop, mobile and web applications.
Drove product strategy based on company vision, user feedback and metrics; cut features in half to increase focus.
Prioritized work for weekly sprints and coordinated with engineering and design to track progress.
A/B tested landing page design, email templates, Tweets and Facebook posts to increase conversion.
Improved the SEO, and pushed the website to multiple search engines, achieving 300% increase in traffic.
Integrated ReserveOut.com website and mobile applications with social media websites using Spring Social from scratch.
Improved the user signup and reservation flow on ReserveOut.com by creating and improving new JSP pages.
Created a Facebook Application for reservations on Facebook pages.
Started the Google Analytics/Webmaster accounts and implemented the tags on the website.