Melissa Fernandes, Senior Graphic Designer

Melissa Fernandes

Senior Graphic Designer

M.H.Alshaya

Location
Kuwait - Al Kuwait
Education
Master's degree, Marketing
Experience
18 years, 6 Months

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Work Experience

Total years of experience :18 years, 6 Months

Senior Graphic Designer at M.H.Alshaya
  • Kuwait - Al Kuwait
  • My current job since January 2013

Brands: Home Furnishings at M.H. Alshaya - Williams-Sonoma, Pottery Barn, Pottery Barn Kids, Pottery Barn Teens and West Elm
Key performance areas: Responsible for artwork development
- Responsible for producing effective visual solutions for corporate initiatives (Specific to Corporate Communications / CMD
- Create, adapt and design collateral, e.g.: hangtags, marketing signs, specialty, posters & process requests from stores for above brands
- Produce accurate, high quality work on a range of media, within set deadlines
- Opened 2 new Pottery Barn Kids Stores at Tahlia, Kingdom of Saudi Arabia and Beirut City Centre, Lebanon, by designing the complete in store collateral
- Interpreted business needs to create artwork to suit the purpose, contribute ideas & proof read it accurately for high-quality print.
- Maintain deadlines in challenging situations .
- Briefly handled the Visual Team to coordinate & multitask various jobs by assigning work to the team. Worked as liaison between cross functional & visual teams to solve problems with positive results. Creation & follow up on shipments of POS to stores
- Help create marketing designs such as flyers, newspaper ads, web banners etc
- Help colleagues with queries regarding software & language, advise shortcuts to design artwork faster
- Organize work space, create and maintain archives of work
- Work as part of a harmonious and productive team
- Follow daily checklists, update workload trackers & job order forms to suppliers.
- Build and manage professional relationships and work cross functionally with merchandisers, suppliers, marketing team and corporate team to ensure the efficient implementation of marketing initiatives

Senior Graphic Designer at Magnitude Communications
  • Kuwait - Al Kuwait
  • June 2010 to January 2013

- Responsible for the creation of all visual design, including typography, visual concept, logo and icon design for interactive platforms including print that effectively communicate and coordinate with the information provided by client and client servicing team.
- Ability to ideate creative aspects of a project and have demonstrated strong business acumen.
- Coordinate related design work with suppliers to ensure that the final product is in tandem with the clients requirements.
- As an events professional, to organize, market and coordinate the smooth flowing of the event as per clients requirements.
- Design video clippings on Adobe After Effects for various events

Senior Graphic Designer at Coaxial IMC
  • Kuwait - Al Kuwait
  • January 2007 to June 2010

- To create visual presentation, design & copy for the client based on the brief provided by them via the marketing team with the use of latest software design programs to generate a final project for client’s approval, ready to print for advertising purposes.
- Projects include print media with newspaper and magazine ads, brochure design & finalization and advertising production designs amongst others.
- Job profile also includes modifying, revising & editing projects as required by the clients. All work done in particular time frames and deadlines.
- Clients: Kuwait Airways, Kuwait Airways Holidays, Oasis Club, Ginseng, Apollinaris, Scholl, Vio, Sassoon, Abdul Rahman Albisher & Zaid Alkazemi Co., Merced-Benz, Fuchs, MTU, Jumbo Travels, BCD Travel, Subway, Charleys, burger ovement, OSN, Coffee Reublic, Viva, Pottery Barn, Pottery Barn Kids, Pottery Barn Teens, Williams-Sonoma, West Elm
- Other clients: Salyl Al Jahra, Al Salaam Hospital, Maidan Clinic, KGL, British Embassy Kuwait, Qatar Airways, Malaysian Airlines, Gulf International School, SOS Recruitment, Forever 21, ExaMobile, Partylink Parties, Emara, Abu Deek, Boushahri, Prime Bites, Mazda and others

Graphic Designer at Tandem Education Institute
  • Kuwait - Al Kuwait
  • December 2006 to December 2006

Job included providing expertise involving artwork and layout creation & generation of new copy material for Tandem Institute. Artwork involved ads for magazine, billboards, brochures & online advertisements as well.

Graphic Designer at Riva
  • Kuwait - Al Kuwait
  • September 2006 to November 2006

Worked with generating company’s corporate identity and other in store POS.

Designer and Intern Journalist at Sujata Assomull
  • India - Mumbai
  • January 2006 to August 2006

Education

Master's degree, Marketing
  • at Anna Malai University
  • June 2009
Bachelor's degree, Advertising
  • at St. Andrews College, Mumbai India (Mumbai University)
  • June 2005
High school or equivalent, Science
  • at Carmel School, Kuwait (CBSE Board)
  • June 2002

Specialties & Skills

Adobe Photoshop
After Effects
Adobe Illustrator
InDesign
Web Designing: Basic HTML, C++, Dreamweaver
Flash, After Effects
Design: Strong knowledge of colour theory, typography, print and illustration
Operating Systems: Mac OS and Windows
Proficient in Adobe Suite: Photoshop, Illustrator, In Design, After Effects
Microsoft Office
Copywriting & Interpretation: Creative problem solver, analytical of words through meaning & impact

Languages

English
Expert
Arabic
Beginner
Hindi
Expert

Hobbies

  • Meeting people, shooting ad films, involved in sports activities like football, cricket, basketball,
    - Yearly organize cultural competitions for kids and adults like “Woogie Woogie” - Conduct exercise classes for children and adults (all ages) - Tutor students in the field of design and art - Played tournaments for throw ball and captained a cricket team