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Menna Fahmy, Senior Account Supervisor

Menna Fahmy

Senior Account Supervisor·PR & Communication (Impact Porter Novelli Egypt)

Egypt

Bachelor's degree,

Work experience

Total years of experience: 11 years, 10 months

Senior Account Supervisor

March 2015 - Present

PR & Communication (Impact Porter Novelli Egypt)

March 2015 - Present

Responsible for
Participating in new pitches
Briefing of internal departments & external suppliers
Developing creative strategies that deliver client’s overall growth
Development of the creative concept along with its execution & production
Working on and monitoring daily operations with the team & identifying if any business opportunities
Taking initiative with current and potential clients with offering beneficial concepts for their business
Handling clients’ problems & offering needed actions and problem solving
Brain storming with the team for new creative ideas based on the clients requirements
Promote agency credentials internally & externally
Managing crises with senior management and monitoring it closely every single hour with a report analysis provided
Accounts Handled:
Beyti
Al Marai
Kellogg
Abraj Misr
Electrolux
KGL
IFT
Job role:
Accounting and Auditing

Account Supervisor

January 2014 - March 2014

Editor PR & Communication (Impact Porter Novelli Egypt)

January 2014 - March 2014

Responsible for:
Identifying & proposing key opportunities to engage with media

Developing a PR plan to communicate client’s broad initiatives

Maintaining & managing media relations on behalf of the client

Working with the client & various media houses, ensuring a smooth flow of communication

Drafting press releases, speeches, comments, opinion pieces, announcements, etc. in line with the client’s key messages

Providing full PR support to the client, publicizing key events

Reviewing, implementing, & managing social media account of client’s brands

Managing crises with senior management & monitoring it closely every single hour with a report analysis provided

Accounts Handled:
Procter & Gamble (Ariel, Always, Pampers, Gillette, Tide & Fairy)
Kellogg
Abraj Misr
Vodafone
Job role:
Accounting and Auditing

Account Executive

June 2013 - September 2013

PepsiCo

United Arab Emirates

June 2013 - September 2013

Responsible for:
Liaising on a daily basis with clients & the media

Monitoring the media, including newspapers, magazines, journals, broadcasts, newswires, social media sites and blogs, for opportunities for client

Working as part of an account team to develop client proposals and implement the PR activity

Collating, analyzing & evaluating media coverage


Accounts Handled: Pfizer
PORTFOLIO OF EXPERTISE & SUCCESS STORIES

Crises Management
Company industry:
FMCG
Job role:
Accounting and Auditing

Events Coordinator

September 2013 - January 2013

Editor PR & Communication (Impact Porter Novelli Egypt)

September 2013 - January 2013

Responsible for:
Supporting Event’s Manager by coordinating all communications efforts for all events back then including branding, logistics, communication, internal & external briefing, handling suppliers & team members

Working out events details, planning with the client, scouting & booking locations, creating budgets, hiring & wrangling keynote speakers or celebrities, & generally making sure that events runs perfectly


Events managed for accounts such as
Procter & Gamble (Ariel, Always, Pampers, Gillette, Tide & Fairy
Job role:
Marketing and PR

Trainee

-

Market Compass Communication

United Arab Emirates

-

Company industry:
Advertising
Job role:
Engineering

-

Vodafone

United Arab Emirates

-

- 2014
Company industry:
Telecommunications
Job role:
Other

-

Procter & Gamble

Saudi Arabia

-

- 2014
Electrolux “Employees” crises - 2014
Company industry:
FMCG
Job role:
Other

CEO

-

Kellogg

-

- 2014
Company industry:
Oil & Gas
Job role:
Management

-

Procter & Gamble

United Arab Emirates

-

Ariel, Tide, Fairy, Always, Pampers, & Gillette) - 2014
Company industry:
FMCG
Job role:
Other

-

City Stars Al Gouna Launch

-

Abraj Misr - The Gate Launch (2015)
Electrolux New Cookers Launch (2015)
Downy Cairo Festival City (P&G - 2015)
Beyti Senior Media Event (2016)
City Gate Launch (2016)
Beyti Consumers & Traders Initiative Event (2016)
Beyti New Factory Groundbreaking (2016)

Digital Marketing & Advertising Campaigns (ATL
Job role:
Other

-

Fairy’s Kitchen – S

-

(2014
Job role:
Other

Strategic Planning

-

Gillette World Cup – Limited Edition

-

’s Launch Ad (2014)
Ministry Of Tourism - Misr Orayeba (2014/2015)

Social Media
Job role:
Management

Education

Dar El Tarbiah Schools American

January 2009

January 2009

Bachelor's degree,

Misr Language Schools Junior and Middle School

January 2007

January 2007

High school or equivalent,

German University

High school or equivalent, Economics & Political Science

United Arab Emirates

University

German University

High school or equivalent, Economics & Political Science

United Arab Emirates

University

Skills

Crisis Management
Expert
Crisis Management
Expert
Media Planning
Expert
Media Planning
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Media Events
Expert
Media Events
Expert
Public Relations
Expert
Public Relations
Expert
ADOBE PHOTOSHOP
Beginner
ADOBE PHOTOSHOP
Beginner
ASSETS RECOVERY
Expert
ASSETS RECOVERY
Expert
CONCEPT DEVELOPMENT
Expert
CONCEPT DEVELOPMENT
Expert
CUSTOMER RELATIONS
Expert
CUSTOMER RELATIONS
Expert
EXECUTIVE MANAGEMENT
Expert
EXECUTIVE MANAGEMENT
Expert
MACINTOSH
Intermediate
MACINTOSH
Intermediate
MANAGEMENT
Expert
MANAGEMENT
Expert
PRESS RELEASES
Intermediate
PRESS RELEASES
Intermediate
PROBLEM SOLVING
Expert
PROBLEM SOLVING
Expert
TÉCNICAS DE SUPERVISIÓN
Expert
TÉCNICAS DE SUPERVISIÓN
Expert
Crisis Management
Expert
Crisis Management
Expert
Media Planning
Expert
Media Planning
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Media Events
Expert
Media Events
Expert
Public Relations
Expert
Public Relations
Expert

Languages

Arabic

Expert

English

Expert

French

Expert

German

Expert

Training and Certifications

Training
Communication Skills
Editor Pr
Jan 2014

Hobbies and interests

Writing