MERCY OYUGA

Overall responsible for meeting Sales targets in own territory.
* Responsible for Planning quarterly, monthly, weekly and daily on a continuous basis
* In charge of developing and receiving Feedback on competitor activity and new entries to marketing.
* Carried out strategy implementation in my territory training of customers.
* Grew business by implementing own initiatives in my territory that has so far Improved and maintained product

Overall responsible for meeting Sales targets in own territory.
* Responsible for Planning quarterly, monthly, weekly and daily on a continuous basis
* In charge of developing and receiving Feedback on competitor activity and new entries to marketing.
* Carried out strategy implementation in my territory training of customers.
* Grew business by implementing own initiatives in my territory that has so far Improved and maintained product
knowledge
* Built strategic relations with key Contacts & Key Opinion Leaders (KOL’s) who can facilitate business
development.
* Collaborated with the Sales Manager and helped establish and control budgets for marketing activities, trade
show expenses etc.
Key Achievements:
• Successfully organized and participated in the launch of a new product in February 2014 which led to 5%
increase of sales per month.
• Successfully organized and managed the Kenya Dental Association (KDA) conference in November 2014. This
resulted in the uptake of a new brand and 50% increase in the products’ sales volume per month.
• Successfully had a new product listed in Avenue hospital’s formulary which led to 5% growth in sales
• Consistently surpassed my quarterly targets at 117%
Medical Representative;
Phillips pharmaceuticals, April 2012 to October 2013;
Duties and Responsibilities
* Successfully arranged appointments with doctors, pharmacists and hospital medical teams.
* Created effective presentations to doctors, practice staff and nurses in hospital, private doctors’ chambers and
pharmacists in the retail pharmacies.
* Built and maintained positive working relationships with medical staff and supporting administrative staff.
Key Achievements:
• Consistently surpassed sales targets at 120%
• Successfully listed premium brands in the chemists leading to an increase in sales revenue by 10% in
the year
• Successfully organized and conducted CMEs with pharmacists which led to an increase of the sales by
5%

Managed to recruit 35 active agents by the end of the year which led to increase in sales by 30%
• Successfully managed to increase the number of accounts opened by the branch from the agents outlet