Miguel Hernández

Website/e-commerce development and organic positioning of the brand.
Communication management, social media, promote activities and achieve customer acquisition.

Lead, prepare, evaluate and monitor the corporate communications policy in the international arena. Responsible for the development and adjustment of the communications policies in ordinary and crisis situations, in synergy with the Venezuelan State. Advise top officers on communicational competencies that impact its reputation in the international arena.

Guide and coordinate communications of PDVSA offices abroad.

Generate and update the international communication policy of the corporation and ensure compliance.

Coordinate the evaluation efforts for the communication management of PDVSA, based on the incorporation of new technologies and competencies in the communication processes.

Generate creative advertising copy contents about PDVSA relations with its partners and investors, corporate activities and plans aim at an appropriate positioning of the firm in the international community.

Maintain the corporate communication system in constant updating for crisis management.

Advise and supervise businesses partners and subsidiaries of the corporation about communication policies in the international field.

Responsible of all publications of PDVSA for international audiences.

Design, coordinate and approve communication and information plans, setting the guidelines through the use of research instruments and communication platforms leading to the positioning of the corporation among the public of interest.

elaborated by the management.
Achievements:
Wrote every week a news report published in the Venezuela´s
most important newspaper and with largest number of copies.
Produced the corporate video of PDVSA.
Responsible for the internal sources of communication in the
Exploration and Production, Refining and Trade and Supply
businesses.
Disseminated information regarding PDVSA activities and
achievements.
Led and created the concept of PDVSA´s Exhibition "Strategic
Plans of PDVSA

Promote cooperative relations between both countries by creating interchange spaces and protection of State interests in accordance with the brotherhood, complementary and win-win relation policies.

Prepare relevant documentation and information for the Embassy’s official spokesperson and visiting government authorities who will address mass media.

Organize press conferences, meetings with the media, and interviews for high authorities.

Follow-up on the implementation of bilateral projects in different topics.

Establish and strengthen relations with Chinese institutions to facilitate political, economic, social and cultural understanding between both nations.

Coordinate high level officers meetings with Chinese organizations and institutions.

Strengthen commercial cooperation by organizing bilateral business rounds.

Prepare and organize the work agenda for top authorities and other representatives of the Venezuelan government visiting the People's Republic of China.

Coordinate agenda for authorities and representatives of the People's Republic of China visiting the Bolivarian Republic of Venezuela.

Create and implement the communication platform of the Embassy of the Bolivarian Republic of Venezuela to the People's Republic of China.

Develop, plan, and manage communication and image strategy of PDVSA.

Prepare and implement proposals to counteract adverse information about PDVSA and its responsibilities assigned by the National Government.

Create and update web pages and social networks for PDVSA and for the government housing construction program.

Produce audiovisuals with contents on PDVSA and its major corporate projects.

Organize media tours, press conferences on PDVSA activities.

Prepare reports and case analysis on PDVSA media impacts.

Write articles for specialized media and magazines.

Lead the corporate communications processes including concept and content developments, image design, audiovisual production, events and public relations in order to promote PDVSA also as a player in the cultural, social and patrimonial heritage matters.
Produce digital, printed, audiovisual and advertising pieces to disseminate PDVSA management’s achievements.

Participant of PDVSA organizing committee for national and international events. Responsible for communications, image, protocol and public relations.

Organize press conferences and interviews for PDVSA La Estancia Directors.

Communication consultant for PDVSA Committee of Jurists in international arbitration processes.

Supervise the corporate communications processes including concept and content developments, image design, audiovisual production, events and public relations in order to promote PDVSA.

Guarantee the implementation of corporate communication strategy through creation, review and supervision of contents, messages and products.

Prepare daily monitoring briefs, chronograms and assign activities, according to annual plan.

Supervise businesses partners and subsidiaries of the corporation about communication policies in the international field

Analyze mass media information and other source informs, preparing specialize briefs to high rank officers

Coordinate interview requests from public and private international media.

Coordinate the historical archive of contents and communication products, through the monitoring and systematic collection.

Writing press releases, responses to international media about important national and international activities.

Journalism coverage of international events.

Execute corporate communications processes including content developments, image, design, audiovisual production, events and public relations in order to promote PDVSA.

Writing content to strengthen and maintain the image of PDVSA in national audiences.


Analytical writing for prepare properly reasoned and documented response.

Build good relations with national media and press, guaranteeing their coverage in activities, press conferences, and tours, deepening the knowledge about PDVSA.


Develop communication products and journalism investigations on the different activities of PDVSA, through interviews and investigations.

Daily monitoring of relevant media information.

Prepare the historical files of communicational products elaborated by the management.

Execute corporate communications processes including content developments, image, design, audiovisual production, events and public relations in order to promote PDVSA.

Writing content to strengthen and maintain the image of PDVSA in national audiences.


Analytical writing for prepare properly reasoned and documented response.

Build good relations with national media and press, guaranteeing their coverage in activities, press conferences, and tours, deepening the knowledge about PDVSA.


Develop communication products and journalism investigations on the different activities of PDVSA, through interviews and investigations.

Daily monitoring of relevant media information.

Prepare the historical files of communicational products elaborated by the management.

Perform journalism investigations on the different activities of the Corporation.

Address requests from the media through permanent contact with journalists.

Develop communication products, in accordance with teamwork of Design and Audiovisual Units.

Write contents for communication products.

Produce daily radio broadcast program with sections of news, entertainment, varieties and interviews with personalities and interaction with radio listeners.

Produce daily radio broadcast program with sections of news, entertainment, varieties and interviews with personalities and interaction with radio listeners.

News writing, Producer of newscasts. Interviewer. Reporter